Writer-Centric Business Writing Lesson Series Debuts
Almost 3 Out of 5 Workers Poor Business Writers. New business writing lesson series meets learners where they are in their journey to improve both writing and business smarts.
- (1888PressRelease) April 25, 2023 - Targeted Advertising Group (TAG Inc) announced the official launch of the WRITING FOR BUSINESS Lesson Series.
This writer-centric business writing lesson series seeks to meet learners where they are with an acknowledgement that busy businesspeople don't want to relearn 8th grade English. Yet almost 3 in 5 working Americans are poor writers. So the need for more writer education is real.
WRITING FOR BUSINESS seeks to meet the individual where they are on their learning journey. Improving both their writing proficiency while providing extensive exposure to in-depth knowledge about writing-intensive tasks in marketing and sales.
WRITING FOR BUSINESS’ creator and narrator is Marla Currie, a successful business pro, entrepreneur, and former adjunct college professor.
Notes Currie, “The best part of WRITING FOR BUSINESS is its extensive writing practice support. Complimentary sessions with a business and writing expert is invaluable especially during times when pursuing revenue-generating tasks like an RFP.”
The WRITING FOR BUSINESS Lesson Series includes:
Lesson 1 | BASICS OF BUSINESS WRITING
Lesson 2 | EVERYDAY CORRESPONDENCE
Lesson 3 | MARKETING WRITING
Lesson 4 | WRITING FOR THE WEB
Lesson 5 | PROPOSAL WRITING
Lesson 6 | WRITING RFPs
Lesson 7 | IDENTITY COMMUNICATIONS
The Lessons fall into three categories tailored for an individual's unique learning journey, whether beginner or seasoned pro: Basic Knowledge, Essential Subject, and Revenue -Generating focused.
There are three Basic Knowledge writing Lessons – Basics of Business Writing, Everyday Correspondence, and Identity Communications.
Two lessons fall into the Essential Subject category: Marketing Writing and Writing for the Web. These are two hard skills, highly desirable in the workplace today.
Finally, there are two Revenue-Generating writing lessons: Proposal and RFP writing. Two critical skills needed by business managers in any size business for growth and revenues.
“At a time when employers are seeking more people with hard skills even over a 4-year degree,” adds Currie, “WRITING FOR BUSINESS is a six-figure job packaged for anyone that wants to pursue it.”
Certainly, the Lesson Series is a fast way to attain what makes businesses and individuals successful – writing skills.
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