VMZinc Upgrades Its Websites Around The Globe

The revamped websites emphasize uniform, user-friendly navigation and more access to product information. End Quote

Raleigh-Durham-Chapel Hill, NC (1888PressRelease) February 25, 2012 - VMZinc, Umicore Building Products' brand for architectural zinc, has revamped its websites around the globe to give all of them the same look, the same user-friendly and uniform navigation capabilities, and to include more extensive information.

According to Chandra Hester, marketing director for Umicore Building Products USA, the new VMZinc sites "make it easier for a customer in France or Shanghai to navigate through the American website, and the same for someone in Canada to use the French website."

This ease of navigation is important, she said, because not every country carries the same product range. This allows customers to more easily order VMZinc products from another country.

"The new sites are more user-friendly with a cleaner look," Hester said, "making it easier to download details, find important information to answer any zinc questions, and to specify jobs within a few clicks."

In addition, the new homepage for each country now has much more information, making it easier to access information in fewer clicks.

"And we have our social media links -- Facebook, Twitter, the ZINCsense blog, and our new YouTube channel -- displayed throughout the entire website," Hester pointed out.

Also on the right hand side of the homepages, potential customers will find useful information pertaining to each of VMZinc's systems, including project photos, installation guides, specification, details, and magazines featuring the product in award-winning projects.

The text throughout the site has also been carefully edited to be as concise and easily understood as possible.

To see the improved VMZinc websites, go to www.vmzinc.com, click on "VMZinc worldwide," then click on the country.

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