Uninor partners with Telugu film - 'Kudhurte Kup Koffee'
Uninor, a leading GSM service provider in Andhra Pradesh today announced its first ever film partnership with Telugu movie 'Kudhurte Kup Koffee'. As part of this partnership, Platinum and lucky customers got to meet the star cast of the film in an exclusive meet and greet event held at the Uninor office.
- (1888PressRelease) March 01, 2011 - The event saw Varun Sandesh and Suma Bhattacharya mingling with Uninor's platinum customers and lucky draw winners, who recently recharged their Uninor prepaid connections with select recharge vouchers. Uninor will also be unveiling their 'Signature tune' in the film as Kudhurte Kup Koffee is their first movie tie up in the Telugu film industry. Moviegoers can enjoy the 'Uninor Signature Tune' every time the lead actor's phone rings in the film.
Commenting on the association, Mr. Satish Kumar Kannan, Business Head, AP Circle, Uninor, said, "We are elated to announce our first ever film branding partnership with 'Kudhurte Kup Koffee'. Not only is this the first time we have tied up with a film in AP, but it's also a chance for us to create a buzz amongst our subscribers. Our tie-up enabled our Platinum and lucky draw winners to meet the lead cast of the film, and will also help several others win free movie tickets - we are sure that will create excitement and thrill amongst our consumers. Add to that the fact that we are unveiling the 'Uninor Signature Tune' unique by intelligently incorporating it in this film - and you have a winning combination. We are sure that the Kudhurte Kup Koffee is a promising film and will go a long way in entertaining audiences, just like our service will help them be connected. "
Uninor is on a continuous endeavor to provide the best network quality to its customers. To achieve the same, the network is rapidly expanding on a day to day basis across Andhra Pradesh. Uninor in AP has established its geographical base in 23 districts, 500 towns and over 2000 villages. Uninor boasts of 8 Company owned outlets, 35 Franchisee owned outlets, 12 Franchisee Express outlets with presence in over 360 Modern Trade outlets - all operating successfully across Andhra Pradesh.
About Uninor
Uninor is owned by the Norway based Telenor goup which is the world's 6th largest mobile services provider and India's second largest diversified real estate major Unitech Ltd. The Telenor Group has invested INR 6135.63 crores through new shares to hold 67.25% majority stake in the company.
The company holds a pan-India UAS license to offer mobile telephony services in each of India's 22 circles. It has also received spectrum to roll out these services in 21 of the 22 circles. At present, Uninor services are commercially available in the thirteen circles of UP (West), UP (East), Bihar, Orissa, Kolkata, West Bengal, Tamil Nadu, Karnataka, Kerala, Andhra Pradesh, Mumbai, Maharashtra and Gujarat.
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