txtWeb Announces Winners of App2Fame Challenge 2011

Winners in Entertainment, Gaming, Social Impact and Social Networking Categories Recognized for Inventive Apps Using Intuit's txtWeb Platform. End Quote

(1888PressRelease) August 30, 2011 - Bangalore: txtWeb today announced the winners of the App2Fame challenge 2011, a national level developer challenge, designed to inspire the creation of innovative applications and tools using the txtWeb application platform. The contest received an overwhelming response from startup developers and students alike, with 1311 apps being deployed on txtWeb during the contest period. Winners took home a whopping Rs.7, 40,000 worth of prizes at the Awards Ceremony, held in conjugation with the Appnomy conference, at the Oxford PG & UG College.

"There were several fantastic apps submitted across all categories in this year's App2Fame challenge, and these winners truly represent the most creative and innovative developer minds," said Srividhya Ramarathnam, Business Head, txtWeb, Intuit India, "With txtWeb, we're looking to empower the hundreds of millions of Indians who have mobile phones, but do not have regular access to the Internet by giving them access to information; we're delighted that the App2Fame challenge has inspired so many resourceful ideas"

Developers were awarded under several categories including "Most Popular" and Judges Choice Award". The grand prize winner under each of these categories received travel vouchers for Rs 1,00,000, and the second prize winner in each of these categories won vouchers worth Rs 50,000 redeemable at an electronics store. In addition, three third prizes in each of these categories and the best apps in the sub categories of social networking, gaming and entertainment took home prizes worth Rs 20,000.

Sandeep Bhaskar and L BalaSundaraRaman from Ideophone, a start-up company in Bangalore, working to solve commuter challenges via mobile applications, were adjudged the grand prize winner under the Judges' Choice Award for their app ( @ ) Autofare that lets you know the auto fare between two places in a city via SMS dot The grand prize for the Most Popular App was bagged by Praveen Dhanala, a student pursuing his Dual Degree program at IIT- Bombay, for his app ( @ ) jokesthat enables users to get jokes on mobile without the need of internet connectivity dot Other notable apps that won second and third prizes were, ( @ ) Train a one stop app for all train travel information, and ( @ ) route, an app that gives instant bus routes and directions dot Another interesting app developed as part of the contest was ( @ ) vturesult which lets students of Vishveshvaraya Technological University access their examination results of the via SMS dot

The award for the Most Popular Social Media app went to Kameswara Venkatesh Emani, who works with an online book store in Bangalore for ( @ ) connect- a complete social networking site on SMS platform dot In the Most Popular Gaming app section, K Sudheer Kumar, an employee working with Nokia won the award for his app ( @ ) bnc- a very interesting numerical game dot The award for the Most Popular Entertainment app went to Sudheer Katta, a student from IIT- Bombay for his app called ( @ ) rating- an app with which you can rate movies, view rating, add movies to the list and also view the list dot

The contest was judged by industry stalwarts, Rishikesha T. Krishnan - Professor & Area Chairperson in Corporate Strategy and Policy, IIM, Bangalore, Vijay Anand - Vice President & Managing Director, Intuit's India Development Center, Bangalore, Ramesh Ramanathan, Co-Founder of Janaagraha & Chairman of Janalakshmi, Bangalore, Shekhar Kirani - Venture Partner at Accel Partners.

For Details on Winning Apps: Appendix I(Attached)
For further details on Apps contest rules, judging criteria and other details, visit the contest Web page: http://www.txtweb.com/app2fame-contest

About txtWeb

txtWeb is a platform where anyone with a mobile phone can have access to information just by SMSing keywords to 9243342000. The platform democratizes access to information, making it free and easy with the most basic mobile phone with no GPRS or data plan. txtWeb is one of the fastest platforms to make content and services available to billions. Deploying existing content via a txtWeb site takes only 5 minutes. Creating and deploying an SMS-based app on txtWeb usually takes about 5 hours. These applications are created by our open community of publishers and developers (which can be anyone), and can include wikipedia content, local market prices, government programs, financial literacy tips etc. A user can think of txtWeb as an SMS-based browser, but much more accessible than web-browsers. For more details please visit: www.txtWeb.com

Media contact:

Prasad Karat
The PRactice Strategic Communications
+91 9986486542
prasad ( @ ) the-practice dot net

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