THINKWARE DASH CAM Expands Social Media Reach with New Facebook Page
THINKWARE is launching its newest social media initiative.
- (1888PressRelease) March 13, 2018 - World leading dash Cam Company, THINKWARE DASH CAM, announced the launch of its official brand Facebook page. Through this social media channel, THINKWARE announced that they intend to focus on offering new information about present and upcoming products as well as expanding its brand recognition further.
THINKWARE recognizes the importance of communicating with consumers on the channels in which they spend much of their time. The new Facebook page, along with THINKWARE’s established Instagram account, delivers up to date product and brand information, as well as offering a channel for consumers to interact with THINKWARE. Besides offering product information, THINKWARE has actively engaged consumers through events by which THINKWARE can more openly and naturally create a communication channel with current and potential consumers. Because of the outreach’s success, more Facebook-based events are being planned.
THINKWARE DASH CAM’s General Manager of Global Business Development, Brian Yang stated, “Since we launched our Facebook page, THINKWARE has leveraged it successfully to promote our news at numerous global exhibitions, most recently during CES in Las Vegas.” He further mentioned, “We opened our Facebook page in order to offer our customers the most recent updates regarding not only THINKWARE’s products, but also a variety of industry related issues and news. Through Facebook, we hope to not only expand our brand recognition to a wider audience, but hope it will mature into a platform on which we can engage in more interactive communications with our customers.”
THINKWARE entered the American market in 2014, introducing its dash cam lineup to a market unfamiliar with the product category as well as the brand. Experiencing success and growth in the US since then, the company announced at CES 2018 its expansion into lifestyle products beyond its dash cams, with the upcoming sports cam, ‘PLANAR’ and the motorcycle cam ‘M1’. The company wants its products to be a part of consumer’s everyday lives – not just used for recording accidents.
During CES 2018, THINKWARE showcased its highly anticipated upcoming product lineup, which includes:
• The Motorcycle Cam ‘M1’ and Sports Cam ‘Planar’
• The soon to be launched 1CH (Full HD) F70, featuring the latest Energy Saving Parking Recording Mode and mounted with Quick Booting Solution - The newly released 2CH (Full HD/HD) F200, with built-in Wi-Fi
• A new standalone Advanced Driver-Assistance System (ADAS) Device, with diverse warning systems such as Lane Departure Warning System (LDWS), Front Collision Warning System (FCWS), Urban Front Collision Warning System (uFCWS), Front Vehicle Departure Warning (FVDW), Headway Monitoring Warning (HMW), Pedestrian Collision Warning (PCW) as well as new features such as Wrong Way Alert, Driver Attention Alert, and Haptic Warning through vibration
THINKWARE’s Facebook account can be found at https://www.facebook.com/thinkwaredashcam/
About THINKWARE
Global IT Corporation THINKWARE was founded in Korea in 1997. Through consistent research and development in the field of smart car technologies, THINKWARE has established itself as the market leader in various sectors such as dash cams, electronic maps, navigation, mobile applications, and tablet PCs.
Spearheading the competition with world-class image processing technologies and intuitive, user-friendly interface, THINKWARE debuted in the US market in 2014. THINKWARE has confirmed it will be exporting their dash cam lines into 17 other countries including US, Canada, UK, and Japan.
THINKWARE has continued to astound the industry with their world-class dash cam lines during their presence at global exhibitions like CES, SEMA, and The Gadget Show Live. For CES 2017, the world’s largest consumer electronics show, THINKWARE received the Innovation Award of the Year for excellence in technology and design. The company has also received the IF Design Award and IDEA Award Finalist in 2017, as well as the Red Dot Design Award in 2017.
###
space
space