The Voyager Group Marks 25 Years of Building Brands: Branding, Place-Making, Storytelling and Consumer Engagement
Brand Marketing Experts The Voyager Group Celebrates 25th Anniversary.
- (1888PressRelease) October 27, 2021 - San Juan Capistrano, CA – The Voyager Group, an award-winning brand strategy and creative marketing agency, celebrates its 25th year of connecting consumers, businesses, and brands across an array of industries nationwide. As storytellers, Voyager works with their clients to find their true and distinctive brand narrative, then craft multi-layered strategic solutions which form a foundation for shared success. With an aptitude for smart business strategies and an eye for relevant and impactful creative, The Voyager Group has designed brand narratives and creative campaigns for such mixed-use, office, retail, hotel and dining developers and leasing teams, such as Alberta Development Partners, Daniels Development Company, DMB Associates, The Irvine Company (office, retail and apartments) and The Mills Corporation. In partnership with their longest-term client, Kemper Development Company, Voyager was recently honored to receive a 2021 Gold Maxi award from ICSC for The Bellevue Collection’s “Do Good with Delivery” campaign.
Voyager Group clients and projects include 150 Worth Avenue, 1221 Ocean Avenue, The Aesthetic Society, Churchill Management Group, Coca-Cola, Fashion Island, FedEx, Gridiron Condo’s, Hyatt Hotels Corporation, Irvine Apartment Company, Irvine Spectrum, Johnson & Johnson, Kamehameha Schools, Kukui’ula, One Scottsdale, Our Kaka’ako/SALT, Porsche, Proctor & Gamble, Ritz Carlton Hotel Companies, SAAB Cars USA, Sigrid Olsen, The Bellevue Collection, The Festival Companies, The Shops at El Paseo, The Shops at Riverside, Two Rodeo Drive, Verrado, W Hotels, Weidner Investments, and Woodin Creek Village, among others.
“It is amazing to think that Voyager is now celebrating its 25th anniversary,” said founder and President Vanessa Rose. “I have had the privilege of working with a truly talented team, and our interactions with our valued clients have brought us great satisfaction. Delving into our clients’ businesses and creating content which resonates has been a hallmark of our success—and theirs.”
What started out 25 years ago as immediate synergy between Rose and principle/creative director Russell Noe, primarily focused on creating dynamic consumer marketing programs for SAAB Cars USA, luxury retail, and residential has grown into a full suite of services, including brand strategy, corporate identity, customer immersion, insight and programming, digital design and development, environmental design, production services, property launches, traditional advertising and video production.
Of particular importance has been Voyager’s growth with developers of mixed-use properties. As Rose states, “Being able to step in at the beginning of development – where all we can see is a mound of dirt where a community will one day be – and partnering to create every aspect of their brand has been particularly rewarding. We get to see them go from paper to product, partnering with them every step of the way.” Voyager services for developers has included crafting brand narratives, identity design, signage, award winning sales centers, leasing materials, consumer campaigns in traditional media, immersive installations, social media and property launches.
As Voyager looks to the future, Rose envisions further evolution of their services and client portfolio. “We are always growing and improving or innovating,” she notes. “Wherever we see the possibility to learn something new or the opportunity to make our clients successful, we dive in headfirst and submerge ourselves in the process. That’s been the secret to our 25 years in business – continual evolution.”
To learn more about The Voyager Group, please visit www.thevoyagergroup.com.
About The Voyager Group: For 25 years, The Voyager Group has delivered value and enduring profit to their clients nationwide, crafting brand narratives that connect people through community and commerce. With headquarters located in San Juan Capistrano, CA, Voyager has satellite offices in Bellevue, WA and Palm Springs, CA. www.thevoyagergroup.com
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