The Software Piracy Funnel: V.i. Labs to Host Webinar Offering Trends and Best Practices in Identifying Businesses Using Unlicensed Applications
Webinar to discuss best practices for software sales and marketing professionals to convert pirates and unlicensed users into customers.
- Boston, MA-NH (1888PressRelease) November 16, 2010 - The leading software intelligence solutions provider, V.i. Laboratories, Inc. ("V.i. Labs"), will discuss geographic trends in software piracy occurrences and best practices for identifying businesses using unlicensed application during an hour-long webinar for Independent Software Vendors.
Victor DeMarines, vice president of products for V.i. Labs, will show how prevalent unlicensed software use by businesses is and how they can be identified as qualified customer prospects based on indisputable forensic infringement evidence.
During this free webinar, attendees will learn how they can:
• Identify their most qualified prospects;
• Improve new customer acquisition efforts;
• Increase license revenue.
Webinar Registration Link:
Tuesday, November 16, 2010 - 1:00 p.m. EST - Learn more and register here: https://www2.gotomeeting.com/register/815776995
About the presenter:
Victor DeMarines, V.i. Labs
DeMarines brings extensive security product management and marketing experience to V.i. Labs, where he is responsible for product strategy and direction. He is a frequent speaker and author on topics including piracy, reverse engineering and the protection of intellectual property. He has held senior product management positions at RSA Security, Authentica (now EMC), AXENT Technologies (now Symantec) and Progress Software.
About V.i. Laboratories (V.i. Labs)
V.i. Labs offers companies actionable intelligence on the use and misuse of their software to increase revenue. Its CodeArmor® platform tracks software use, protects valuable code from theft and tampering, and helps companies recover revenue lost to the use of unlicensed software and piracy. CodeArmor is used by leading software producers to protect more than $5 billion in revenues. V.i. Labs is privately held and headquartered in Waltham, Mass. For more information, please visit www.vilabs.com, follow us on Twitter ( ( @ ) vilabs), or read our blog, Code Confidential dot
V.i. Labs also sponsors the Software Piracy Initiatives Forum on LinkedIn. The forum was created to give software vendors a venue for discussing these issues and to share their experiences to minimize piracy's impact on the industry.
©2010 V.i. Laboratories, Inc. All rights reserved. V.i. Labs, the V.i. Labs logo, and CodeArmor are trademarks or registered trademarks of V.i. Laboratories, Inc. All other product and brand names herein are trademarks or registered trademarks of their respective owners.
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