Terry Elsey Tyres from Malton Grabs the Prestigious Michelin Certification
Terry Elsey Tyres recently became the first Michelin Certified Centre in Malton. It is a quality-assurance certificate issued by the French tyre giant to select garages that pass its stringent audit.
- (1888PressRelease) October 17, 2018 - Malton: From today onwards, Malton has its own Michelin Certified Centre in Terry Elsey Tyres. This Malton-based auto repair garage was recently awarded the venerable Michelin certification. They are the latest to join this exclusive club after comfortably passing the strict audit sessions of Michelin’s Auto Professional Advocate Program.
This certification comes as a massive boost to the already successful independent dealership. Their Malton workshop can now hoist the ‘Michelin Certified Centre’ banner, one of the coveted murals in the auto repair industry. It serves as a guarantee of the best possible vehicular services for numerous car owners across the UK.
Being a Michelin Certified Centre has its fair share of benefits as well. Terry Elsey is now eligible for Michelin’s special business development fund, which will certainly help in taking their business forward.
They can also send their mechanics to workshops conducted by Michelin. These workshops are carefully designed to train and upgrade the skills of the technicians so that they can provide state-of-the-art services to their customers.
A visibly delighted Head of Customer Affairs at Terry Elsey says, “Our goal is to provide the best-in-class services to our customers. It is to our pride that Michelin has recognised our efforts and has decided to award us with this certification based on what they saw at our workshop. This is a massive honour for us. It is also a huge responsibility as well, to keep up our service standards in tandem with what Michelin stands for in the UK and the whole world.”
The Michelin audit is considered one of the toughest ones to crack in the auto industry. Their rigorous test schedule covers everything from the quality of service to cleanliness and even customer correspondence. The certification is Michelin’s guarantee to customers that they will receive quality service and tyres from the qualified service station.
According to the Director of Sales at Terry Elsey, “Our sales have experienced a noticeable spike since we became a Michelin Certified Centre. With the winter approaching, the sale of Michelin’s X-Ice series of tyres has also picked up. It is unarguably the best tyre for British winter conditions, and we are reordering a fresh batch to keep up with the demand.”
He further went on to say that the Michelin certification just underlines the quality of service that Terry Elsey has been providing to its customers for years. “It is already turning out to be a fruitful association for both the parties, and we hope to continue with this liaison for the years to come”, he added.
About the Company
Terry Elsey Tyres is an independent tyre retailer and auto service provider based out of Malton. They deal in every type of tyre including agricultural tyres. They are the first and only garage in Malton that uses cutting-edge technologies like the Supertracker Wheel Alignment and Hunter Balancer for automobile servicing.
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