Team IActionable Has Produced The First And Only Complete Gamification Of Salesforce.com CRM

Measure, motivate and increase productivity of Salesforce CRM users with the Engage Engine, available in a convenient turnkey app from IActionable, Inc. End Quote

Salt Lake City-Ogden, UT (1888PressRelease) July 18, 2011 - IActionable Inc., one of the leading Gamification Companies with reportedly the most flexible and powerful platform in the industry - has produced a ground breaking sales application for their product.

Named the 'Engage Engine,' it takes the red-hot notion of game mechanics or gamification and puts it to work with your sales team by overlaying it right into Salesforce.com - allowing a quick and easy path to better engagement and higher productivity.

Adding game mechanics such as points, levels, leaderboards and challenges is a process that actually goes back decades - the most widely known being airline reward programs. The impact on loyalty and engagement are well known and well documented.

IActionable has taken this proven driver of behavior and turned it towards the employee. Only about 1/3rd of employees are actually engaged, and research abounds regarding the significant advantage of an employee who is engaged versus one who is not.

Now it is possible to put game mechanics to work on your bottom line with just a few clicks and a simple set-up - embedded directly into salesforce.com. The effects are quick and numerous. Initial adoption, training time, compliance and mastery of feature functions are some major benefits, but greatly enhanced productivity is the real game-changer.

Increased visibility creates competition, greater accountability and as a result, you have a more engaged, more productive team. The system is entirely customizable to address behaviors behind even the most specific sales deficiencies. It can drive a higher conversion percentage, increase lead response time, get better data in the system and of course, make more calls.

Standard feature sets allow IActionable's Engage Engine to be quickly applied to inside sales, field sales, lead generation, call center and customer service, but the benefits go far beyond just those teams. To name a few, marketing benefits from increased attention paid to lead handling from better response time and conversion rates. Finance can depend on more accurate, faster data leading to greater reporting accuracy. Executives gain granular, top-down visibility from the dynamic reporting engine that powers it all.

Currently in final stages of limited beta, the Engage Engine for salesforce.com is a participant in this year's AppQuest at Dreamforce, a contest for newly developed salesforce.com applications.

Entry can be found at http://www.youtube.com/iactionable.

For more information on the Engage Engine or IActionable, visit http://iactionable.com.

Media Contact:

Contact Information

IActionable
251 Riverpark Drive #300
Provo, Utah 84060
Charles Besecker
720.220.6556

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