TAG Enterprise 2.0 Presentation: Hear That? Sounds Like Money
They lied. "Build a better mousetrap, and the world will beat a path to your door." The truth is, even with a great product -- even with a powerful differential advantage -- you need to bring in customers -- preferably lots of them. Music Intelligence Solutions is doing just that, using technology to build a community around their company.
- Atlanta, GA (1888PressRelease) January 22, 2011 - They lied. "Build a better mousetrap, and the world will beat a path to your door." Yes, it's an UNtruth. The truth is, even with a great product -- even with a powerful differential advantage -- you need to bring in customers -- preferably lots of them. Music Intelligence Solutions is doing just that, using technology to build a community around their company.
Their "mousetrap" is attracting lots of buzz; they've developed an algorithm that accurately predicts a song's popularity. It's patented as glitzy "Hit Song Science." Less glamorous is the business of attracting audiences to "discover" these new potential hits and the bands who perform them. That's where they "get social" with social media, blogs, widgets, apps and more!
Attend the TAG enterprise 2.0 Society presentation, you'll learn:
• How to wrap an app around your product
• When social media can fan the flames of buyers' desires
• Where blogging provides payback
• How to use contests to engage the ego of reluctant customers
Event Details:
Wednesday, February 2, 2011
7:30am -8am networking, coffee and light breakfast
8am-9am speaker presentation
Centergy Building at Georgia Tech
Hodges Room, 3rd Floor
75 Fifth Street NW
Atlanta, GA 30308
About our speaker:
Our presenter is David Meredith, CEO and President of Music Intelligence Solutions, Inc. He led the successful launch of uPlaya (www.uPlaya.com), a revolutionary service that aims to democratize the music industry. Previously David held executive positions at VeriSign, CGI (formerly CGI-AMS), and Capital One. As a thought leader in the Communications, Media and Entertainment Industries, Davids advice has been published in Business Week, USA Today, CIO Magazine Online, Wireless Week, SmartMoney.com, the Washington Post, and more. In 2008, Mr. Meredith was recognized as one of the "Top 40 under 40 - Best and Brightest leaders" by Georgia Trend magazine, and in 2006 he was named one of the "Top 40 under 40 - Business Leaders" by The Business Report and Journal.
About TAG Enterprise 2.0 Society:
TAG's Enterprise 2.0 Society provides Georgia business strategists insights, collaboration and resources to help harness the power of social media for their companies. By facilitating monthly meetings to bring top-notch speakers to share their expertise through presentations or roundtable discussions, TAG's Enterprise 2.0 Society encourages dialogue, learning and networking.
Meetings are held the first Wednesday of each month at 7:30 am in the Centergy Building at Georgia Tech.
For more information about this Atlanta Networking Event, visit the TAG Web 2.0: http://www.tagonline.org/tag_enterprise_20.php or visit the group of TAG enterprise 2.0 In the TAG society website: http://tagthink.com/viewgroup/tag_enterprise_2.0_society.html
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