Swiss Military Apparels collaborates with o2 for their big launch in the Indian market
O2, a Digital Marketing Agency based out of Sydney, Australia has been awarded the charge of promoting the launch of Swiss Military Apparels brand in India.
- (1888PressRelease) July 04, 2018 - The agency will be actively involved for all virtual marketing activities as well as other promotional media tie-ups for the Apparel giant.
The Swiss Military brand is one of the highly distinguished and popular luxury brands from Switzerland, which will be foraying into the Retail Apparel segment in the Indian market this year. The USD 14 million (INR 100 crore) venture will be commanding a significant market share in manufacturing products such as jackets, pullovers, polo t-shirts, tops and others under the Swiss Military brand in the country. The Luxury portfolio of Swiss Military boasts of a one-stop shop with over 600 stores in 26 countries globally, namely in the European and US markets. Categorizing themselves as “Affordable Luxury”, the brand proposes to expand in the Asian Sub Continent this year. Currently, the brand globally offers a range of Men’s Lifestyle from Travel Gear, Writing Instruments, Watches, Garments, Accessories, Kitchenware, Eye Gear, Leather Goods, Outdoor/Hiking, Footwear, Cosmetics & Electronics with over 1800 present SKU’s in the global portfolio.
O2 takes pride in having developed their primary website which is now online, and shall be launching the E-commerce website along with SMO, SEO, Digital Marketing and allied promotional services all over India very shortly.
Emphasizing on the significance of technology, O2 will collaborate to ensure Digital Branding and Content Management deliver the synergies of the brand through its online presence. Going beyond the digital promotions, the agency will be additionally organizing a Media coverage with a special exclusive interview of Mr. Akshat Chugh from Swiss Military Apparels on one of India’s top television business channels; CNBC-TV 18 and CNBC Awaaz on 29th- 30th June 2018 at 5 pm. The agency will also assist the Management in allowing an insight into their vision, through this telecast.
Know More About Us at O2
The approach at O2 is highly focused on Consultation, Research and Implementation. The primary aim is to understand the clients foresight and accordingly partner with them to create a seamless end-to-end digital plan for the brand.
Rohit Sahdev, CEO-O2, is a seasoned professional with nearly 2 decades of experience in Service and Delivery. Setting up the core mission for his agency, Sahdev said, “Associating O2 with a renowned international brand such as Swiss Military Apparels has added a new feather in our hat. Given our extensive proficiency in the fashion industry across channels and global markets, the Swiss Military Brand is the natural fit. The interactions that we have had with the Management team at Swiss Military, assures us confidence of their commitment into technology and digitalization. We are honoured to have the opportunity to work closely with two generations of the father-son duo leading the brand, where we shall cater to the clients through technology, yet retaining the personal touch with each client.”
O2 offers is a gamut of services under their fold. Initiating from a basic Website Design and Development, once hired, the agency takes over the entire Digital Marketing Plan right from SEO, SMM, PPC, Content Marketing, Mobile Marketing, Email Marketing and much more. Creation of Content is of superior focus that builds the crux of message delivery for the clients.
O2 has a global presence with several international customers in varied sectors such as e-commerce, online fashion, food, finance, technology, IT, etc. Currently, O2 is working on several new big-budget tie-ups and shall be announcing their upcoming international projects shortly.
To explore more about services offered by O2, click here Website
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