As direct mail companies like Suttle-Straus are embracing the integration of technology and direct mail, United States Postal Service (USPS) is doing its part and running a postage discount program for 2021.
Suttle-Straus, a commercial printing and marketing services provider in Waunakee, is hosting a complimentary webinar with Trish Witkowski, President of Foldfactory.com and Rock the Mailbox, titled “Marketing to the Generations.”
Direct mail is alive and well, but what still works in getting your target audience to pay attention, and then, to buy? The best place to start is by looking at what creative approaches and tactics succeed year after year.