Suntec Helps A Renowed Diabetes Organisation In Maintaining Data Hyfgiene By Cleansing & Consolidating Data
When one of the oldest diabetes organizations in the world acknowledged the immensity of their customer database, and its recurrent irregularities, they scouted for a suitable firm which could renew their database model.
- Chicago, IL (1888PressRelease) October 01, 2016 - When one of the oldest diabetes organizations in the world acknowledged the immensity of their customer database, and its recurrent irregularities, they scouted for a suitable firm which could renew their database model. SunTec India understood their needs and offered its services in return. The client's database was held in two different Microsoft Dynamics CRM System, one being younger than the other. It demanded for data de-duplication and migration services and a single customer view in an organized and error-free format.
SunTec India, a leading provider of data cleansing services, successfully migrated the client's member records back into their original database, removing errors that were accumulated over the years. The older database consisted of about 375,000 records whereas the newer one had a couple hundred less. Due to overlapping and incorrect records, the client missed marketing opportunities, as the letters were being delivered to wrong addresses.
Hence, SunTec's data cleansing experts successfully de-duplicated and standardized client's database, which provided them easier access to customer records. They also helped in the enhancement of the newly created database by adding new government member records.
SunTec's efforts in maintaining the hygiene of the organization's database were suitably rewarded when the organization showed increase in their viable prospects, memberships, cost savings, and increased revenue from more effective data-driven marketing. The client applauded the joint efforts put in by the data migration team (Kartik, Arpit and Sahil) of SunTec India, and thanked them for their dedicated support and a quick TAT.
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