Striata Launches Paperless Adoption Services for the Asia Pacific Market

Global email billing specialist, Striata, has launched Paperless Adoption Services for the Asia Pacific eBilling market. End Quote

(1888PressRelease) April 21, 2011 - Striata has successfully implemented paperless adoption strategies for its clients across the globe, enabling them to meet aggressive eBilling goals and objectives. With 11 years' eBilling experience, Striata will now also be assisting organisations in Asia Pacific achieve their paper turn-off goals.

eBilling has been available in the Asia Pacific region for some time now, but adoption rates have been poor. This can be attributed to a number of factors including complex registration processes, inconvenient eBill delivery/retrieval processes and a lack of customer education.

According to Keith Russell, Sales Director, Striata Asia Pacific, many companies have the technical capability to create and roll-out a basic eBilling platform however most will not have the in-house experience and expertise to actually drive adoption. As a result these platforms are under-utilised and the expected savings just don't accrue. The eBilling platform becomes an expensive additional delivery channel rather than a cost-saving alternative to expensive paper bills and statements.

"This is where Striata's paperless adoption services can play a significant role in cost reduction - the resultant efficiencies due to paper turn-off (saving print and postage), not only help organisations drive down costs, but also spur growth. We therefore help our clients achieve their paperless objectives, rather than just supplying them with our technology," explains Russell.

Striata's paperless adoption services brings together its 10 years of experience in the eBilling environment. Along with an understanding of customer psychology and robust, well-proven processes Striata pushes adoption far beyond the accepted 2-3% per year norm to deliver the benefits that eBilling has always promised. The Striata Adoption Plan is customised according to each client's unique circumstances, with the objective to drive the required results, ensuring that the opt-in rate of paperless billing exceeds the client's expectations.

"Without strategic focus, management backing, strong processes and an adoption champion working hard to hit tough adoption targets, eBilling will fail to deliver the expected savings every time. If your eBilling project is not on track to deliver 50% paperless adoption for your client base by the end of 2011, contact Striata to get a no obligation review of what we can do for you", concludes Russell.

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