According to a survey published by E-commerce, one of the most important online trends is a move towards a more and more personalised customer experience. Ben Lambert at Strategic Five Marketing encourages businesses to consider the variety of their shoppers' requirements on- and offline, in order to keep up with the competition in the coming years.
Research shows that consumers demand a more personalised, convenient and budget-friendly shopping experience with the aid of mobile technology. IBM's ...
Despite the recent economical climate, almost half of business owners are now optimistic that the enterprise environment will improve in the next two years. Ben Lambert, managing director at Strategic Five Marketing sees entrepreneurship as a great opportunity to start through in the current climate.
While 70% of entrepreneurs found that the situation had stagnated after the recession, recent research revealed that 48% of business owners look optim ...