Sonic Emotion Teams Up with Worldwide Consumer Electronics Enterprise

Developer of 3D Sound Technology Partners with TCL; Introduces New Products at CES. End Quote

Orange County, CA (1888PressRelease) January 09, 2013 - Swiss sound developer, Sonic Emotion, announced today that it has partnered with one of the world's largest A-brand ODMs to integrate its award-winning technology into two new products that will debut at the International Consumer Electronics Show in Las Vegas Jan. 8 through Jan.11(Central Hall Booth 98-25). As a certified partner of Sonic Emotion, TCL (The Creative Life) offers customers through its in-house experts, additional support and knowledge regarding Sonic Emotion's Absolute 3D™ sound technology.

"Partnering with TCL to integrate our sound technology has been a thrilling experience, "said Andy Macaluso, managing director of Sonic Emotion. "TCL is known for developing and creating unique, advanced and creative technology products. Teaming up with TCL further establishes Sonic Emotion's Absolute 3D sound technology as the best solution for manufacturers looking to provide the ultimate listening experience. We look forward to the future as we continue our relationship with TCL."

Founded by audio experts, Dr.-Ing Renato S. Pellegrini and Dr. sc. techn. Matthias Rosenthal, Sonic Emotion's Absolute 3D sound technology was developed from the concept of sound field control through the application of expertise in four fundamental aspects of 3D sound: wave field synthesis, spatial analysis, psychoacoustics and physical acoustics. With proof of concept established in the professional world, ranging from movies theatres and concert halls to museums and stadiums, the technology was adapted to meet the demands of the consumer electronics industry. Sonic Emotion's sound technology gives consumers the opportunity to listen to movies, music and video games in their truest form from anywhere in a room, with no calibration, extra cabling, equipment or speakers.
Fans, media members and industry experts are invited to make an appointment with Sonic Emotion in their suite at the Las Vegas Hilton, Suite 28-105 to learn more about Sonic Emotion and TCL's partnership and to speak with audio technology experts.

To learn more about Sonic Emotion and its sound technology, visit: www.sonicemotion.com. To join in the conversation visit, Sonic Emotion's Facebook page at: www.facebook.com/sonicemotion, or Twitter page at: www.twitter.com/sonicemotion.

About Sonic Emotion
Founded in 2002, Sonic Emotion is the world leader in 3D sound entertainment for consumer electronics and professional applications. Beginning with the sound technologies originally developed for large venues, Sonic Emotion holds a number of worldwide patents and is established as the leader in research and application of audio processing technologies. Recognized as the standard in sound, Sonic Emotion applied its expertise in the field to offer a scaled down version of the technology to meet the demands of consumers. Sonic Emotion 's Absolute 3D sound technology solutions have been included in a growing number of home entertainment electronic products sold worldwide including sound bars, towers, DAB radios, docking stations and mobile phone applications. Sonic Emotion's first consumer mobile app, Headquake, launched in January 2012 as the listening experience on the go. For more information, visit www.sonicemotion.com.

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