Snique.in Launches Adventure Travel Venture in India

Snique.in, a Faridabad based company has begun its adventure sporting activities in the country. The company aims to make this niche travel product popular in India. End Quote

(1888PressRelease) March 16, 2015 - That adventure tourism is fast gaining popularity in India is evident from the fact that an increasing number of people are opting for this niche travel product. As a product, adventure has grown immensely in that there are strict regulations and guidelines at every step that ultimately ensure that the safety of the stakeholders is not compromised in any way. With total safety guaranteed, participants feel even more encourage to seek that thrill. Growing market for adventure is also encouraging companies to provide varied adventure tour packages to the people. Snique.in, a Faridabad based company, aims to provide highly specialized service to the adventure enthusiasts.

Mr. Mausam Kalra, a Canadian national and an NRI, set up this adventure venture in India 3 years back sensing that the time was just right to step into the Indian market. The underlying thought was to encourage the traditionally conservative and homely Indians to move out of the comforts of their homes and explore the thrill of adventure sports. This thought was also the reason for naming this venture as 'Sniquein'.

Over a very short span of time, the company has developed a reputable client base and a brand identity of its own. Known for safe tourism, Snique.in has been operating both in the business-to-business and business-to-consumer segments. The website of the company enlists a total of 20 activities whose packages are being offered to the visitors till this date. These activities include famous sports such as rafting, paragliding, zip line, aero-sports, car and bike expeditions, scuba diving, safaris, motor biking, hot air ballooning, skydiving, yoga, skiing, trekking, flying fox, bungee jumping and cycling, among others.

Snique.in has also initiated another niche travel product by the name of Total Filmy Adventure in which tour packages to those international destinations are provided where a particular bollywood movie has been shot. Since Indian movies are shot in pristine and scenic foreign locations which are admired by the spectators, there is a market segment who would love to visit those locations. This travel product caters to this particular market segment.

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