Savile Row, Dubai, partners up with Dubai-based designer Franklin Eugene to launch a Men's Haute Couture line
The new line is a tribute to a man's inner spirit.
- (1888PressRelease) March 11, 2012 - Savile Row, Dubai, the bespoke tailoring for men, has announced its partnership with Dubai-based fashion designer Franklin Eugene to launch its first Men's Couture line FRANKLIN EUGENE. The new 2012 Men's Line features a collection of ten different styles of suits ranging from dressy casual, corporate and formal with varying colours of black, grey, navy blue, olive green and white. The new couture line offers every man a selection that echoes his personal passion, strength, and style. Each design is a manifestation of the best part of a man's inner spirit and is made with exceptional fabrics of high quality 100's wools, silk, cashmere and customers have an option of upgrading their fabrics selection at the Savile Row. The collection has varied installations including the Sharmoud, homage to the brave and indomitable spirit of the Arabian male. During his trip to the Milan fashion week earlier this year, Franklin Eugene received international acclaim for his 2012 collection by one of the most influential men's fashion critics in the world, Ildo Damiano, Fashion Director for GQ Italia.
After years in the fashion trenches, behind the scenes designing men's wear for private clients, Dubai based Fashion Designer Franklin Eugene has emerged to design a collection of haute couture men's suits that will be available for purchase exclusively at Savile Row, Jumeirah Beach Residence, Dubai. Franklin Eugene attended London College of Fashion also attained a Doctor of Jurisprudence, Master of Business Administration and Bachelor of Arts degrees. His creations exude all things relative to the FRANKLIN EUGENE brand, an expression of passion, strength, vision, craftsmanship and style.
"To many this may seem like a sudden emergence of a collection however I have been working on the fashion line for years; I was always a bit reluctant to pursue this but over the years, the passion became even more stronger and today I'm proud to have finally accomplished my dream. The synergy between the brand and Savile Row is evident; this was a catalyst in my decision making so it was natural to join forces and launch this label. I'm humbled by the support and feedback that I have received with my collection and I know that people in Dubai have very high expectations and standards, this is a challenge I'm excited to take on" said Franklin Eugene, Designer, FRANKLIN EUGENE.
Launched in 2008 by Deepak's Group, the high class brand for men's tailoring, Savile Row, Dubai, offers personalized tailoring, timeless design and guaranteed service that has earned its prestigious reputation over the years. Savile Row Dubai is renowned for its personal stylists where suits, tuxedoes and business attire of all cuts are available for any occasion. "As bespoke tailors, the collaboration with designer Franklin Eugene is a strategic alliance to finally launch our own fashion line and expand the brand offering. FRANKLIN EUGENE provides the perfect answer to Dubai's demand for men's fashion and this season's collection is a blend of casual and formal suits. We are proud to have achieved such great feedback for this new line, we feel more passionate than ever about working with such a designer and delivering an amazing collection" said Sunny Sawlani, Managing Director, Savile Row.
FRANKLIN EUGENE collection has the hallmarks of the designer and are bespoke custom-tailored to the client's measurements. Clients will receive a garment with exceptional styling by an internationally acclaimed fashion designer, made with excellent fabric of super 100's wools, silk, cashmere; produced by bespoke tailoring to fit each man's individual size. Customers can view the FRANKLIN EUGENE look book online on www.franklineugene.com or visit Savile Row Dubai, at The Walk, Jumeirah Beach Residence, Murjan 5. As part of the brand's corporate social responsibility (CSR), FRANKLIN EUGENE and Savile Row Dubai, will be donating portions of the earnings from the new fashion line, to a selected charity to benefit the social issues across the Middle East, North Africa, and India.
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