Sanofi to demonstrate how they have overcome market access challenges in Turkey

This year's conference will address complex market access challenges and details how to overcome them with case studies from MSD, Sanofi, GSK and more. End Quote

(1888PressRelease) August 18, 2015 - SMi's 21st annual European Pharmaceutical Pricing and Reimbursement conference, taking place on 5-6 October 2015 in London, will provide the ideal platform for payers and other decision makers from both public and private organisations, to benchmark with peers internationally and provide pharma companies with an invaluable insight into the decision making processes and approaches of vital stakeholders. The two-day conference programme will help further your understanding and enable you to develop best practice approaches to complex market access and pricing challenges, with the ultimate goal of encouraging innovation and improving patient access to novel and powerful medications.

Unique insight will be provided on:
• Case studies assessing of the impact Biosimilars and Orphan Drugs on the the market with MSD and Quintiles
• Tiered pricing options with a case study from GSK
• Case studies in Reforms with Sanofi sharing their perspective
• Evaluating new models for European reimbursement
• Health Technology Assessment policies
• Changes in UK P&R policy following the UK elections with presentations from industry bodies such as EMIG and the ABPI

Furthermore, we are delighted to announce that Sanofi's Head of Market Access and Health Economics, Toros Sahin, will be leading a presentation titled 'Market Access in Turkey: Risks and opportunities in the post Healthcare Transformation Era' at SMi's European Pharmaceutical Pricing & Reimbursement conference on Day 2.

He will be sharing his insight on the following topic areas:
• Overview of Turkish Market Access & Healthcare Environment
• Basics of the Turkish Pricing & Reimbursement System
• Changing dynamics of the reimbursement system: Alternative models
• Government's mid-long term vision on pharmaceutical industry

To view the full speaker line-up and conference programme, visit http://www.pharmaceuticalpricing.co.uk/1888pressrelease

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