Robert Treat Hotel Joins Cartera Commerce Loyalty Network

Guests Now Earn Card-Linked Rewards Points for Several Popular Programs. End Quote

Newark, NJ (1888PressRelease) December 12, 2012 - Guests at the Best Western Robert Treat Hotel in Newark now can earn points toward a variety of rewards programs through Cartera Commerce's OfferLink. The Robert Treat's new partnership with the card-linked marketing solutions provider not only benefits its clientele, but provides new marketing opportunities for the hotel, according to Shah Deen, general manager.

Credit cards tied to many popular points programs - including United Airlines MileagePlus®, American Airlines AAdvantage® and UPromise®, among others - that are used at the hotel's front desk automatically will receive the associated rewards benefits.

"The Robert Treat enjoys a robust amount of repeat guest business, and set out to provide a program that rewards our guests for their loyalty," Deen said. "One of the most attractive parts of this offering is that it is 'frictionless.' Our customers don't need to do anything other than swipe their cards. Cartera analyzes the transaction data and automatically credits their accounts."

The industry's largest card-linked advertising network, OfferLink markets offers to more than 150 million consumers - including 65 million active, linked cards - to help businesses acquire and retain customers. "We partner with loyalty programs and then provide an avenue for local businesses like the Robert Treat Hotel to reach the members of these programs via email and mobile websites," explained Ryan Hoppe, director of marketing for Cartera Commerce. "In that respect, OfferLink not only rewards loyalty, but also provides a great opportunity to attract new customers."

Cartera Commerce works with merchants across a range of industries. "Hotels are great partners for OfferLink because of the travel connection with consumers looking to earn frequent flyer miles," Hoppe noted. "We are pleased to add the Robert Treat to our base of quality merchants."

The Berger Organization's flagship hotel property, the Robert Treat Hotel, is located at 50 Park Place in Newark. The 15-story property features 169 guest rooms, two ballrooms, meeting and conference rooms, and fine dining. In addition to serving visitors to downtown Newark, the hotel is well-situated to accommodate Newark Liberty Airport arrivals with destinations to New York City.

###

space

Other Related Press Releases