Rob Lonardo, founder of Spray Tan Los Angeles To Launch As 24-7 Mobile Tanning Service In Greater L.A. Area

Rob Lonardo, founder of Spray Tan Los Angeles wants to help customers bypass the fear of traditional tanning, and the frustration of booking a salon tan, by giving everyone celebrity-level service at an affordable price, says Rob Lonardo, founder of Spray Tan Los Angeles. End Quote

Spray Tan LA dispatches certified spray tan stylists to a customers destination with a portable booth

(1888PressRelease) February 15, 2011 - Los Angeles - With a mission to offer the safest, most readily available and professionally applied tan, Spray Tan Los Angeles (S.T.L.A.) will launch throughout the greater Los Angeles area as a 24/7/365 mobile spray tanning service on June 12, 2010. Whether for a wedding or reunion, sorority party or simple indulgence, S.T.L.A. brings all the benefits of a great tan directly to customers, wherever they are and whenever they want it.

Rob Lonardo, founder of Spray Tan Los Angeles Safe, Airbrush-Tanning Service is First in U.S. to Offer Online Booking

In light of the risks of UV tanning, more people are turning to the safe alternative, spray tanning. Just this week, AP reported that a new analysis of about 20 studies concludes the risk of skin cancer jumps by 75% when people start using tanning beds before age 30. Roughly 28 million Americans use tanning salons each year, with consumers increasingly embracing spray tanning. That glow on the horizon means spray-on bronzing treatments are sweeping the country, says O, the Oprah Magazine. Spray-tanning technology has come a long way from its decade-old beginnings when people often complained of orange skin tones and short-lived, splotchy and sometimes smelly results, according to the Wall Street Journal.

Launching with nearly 100 portable machines, Spray Tan Los Angeles promises professional quality and 100% satisfaction. S.T.L.A. is the first service in the U.S. to offer online booking through its website, www.SprayTanLA.com, catering to customers who want to schedule a spray tan even an hour or two in advance! When they book their tan, customers receive complete pre- and post-spray tan care instructions, ensuring the most realistic appearance and long-lasting results.

S.T.L.A. dispatches certified spray tan stylists to a customers destination with a portable booth, so that the process, which takes 10-12 minutes, can be completed anywhere without a mess. Because customers dont have to rush to put on their clothes and leave, as they do at a salon, their tans can fully dry without fear of staining clothing or car seats. With proper preparation and care, a tan from Spray Tan Los Angeles will last up to one full week.

Spray Tan Los Angeles uses DHA (dihydroxyacetone), a spray tanning agent that reacts with the skin to create a sunless tan. The process begins with the application of a pH-balancing spray to prevent the dreaded orange look. Customers choose a DHA solution that develops into a full tan about eight hours later, mixed with a bronzer for some immediate and accurate color (the bronzer washes off in the shower, by which time the sunless tan will have taken effect). S.T.L.A.s solutions, all certified organic, include Organic Silk (no bronzer), Organic Original (light bronzer), Organic Cocoa (medium bronzer) and Organic Rio (dark bronzer). Two signature scents are also available: Coconut Paradise and Caramel.

In the greater Los Angeles area, a single mobile spray tan is $100, after-hours (9 p.m.- 9 a.m.) $150, with an extra $15 for a PH Balance Prep spray. A 5-tan package runs $375, while a 10-tan package is $500. For multiple tanners in one location, 2-5 people runs $75 each, 6-11 is $50 each, and 12 or more is $40 each (the last two levels constitute a spray tan party, with a host provided). Various $75 discounts are provided, including student and military.

S.T.L.A. launches with a full line of branded certified organic, not tested on animals, paraben free skin care and beauty products that can be purchased online or from its mobile tanning stylists. They include pre-care (e.g., Sea Coral Salt Scrub, Moisturizing Body Scrub, pH Balance Spray) and after-care (e.g., Hydrating Shower Gel, Pro-Long Moisturizer, Body Butter, 4-Faces: Sunless Spray for Faces, Sunless Spray, and Mineral Powder Bronzing Brush).

Visit the company online at
http://www.SprayTanLA.com
http://en-gb.facebook.com/people/Spray-Tan-La/100001034531076

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