Publicity For Good Appointed Public Relations AOR for Lola’s Fine Hot Sauces

Millennial-run PR agency Publicity For Good (PFG) has been appointed as the public relations AOR of premium hot sauce brand Lola’s Fine Hot Sauces. The agency’s scope will encompass Digital PR Strategy, Editorial, Story Pitching, and Interview Set-Up among other publicity work. End Quote

(1888PressRelease) August 08, 2021 - The appointment comes at a time when Lola’s is experiencing significant growth thanks to people’s renewed interest in specially made condiments.

“Lola’s Fine Hot Sauces is a brand that has so many stories to tell,” shares Heather DeSantis, Founder and CEO of Publicity For Good. “PFG will work to help them share these stories more effectively and so that they serve their purpose well and help the brand sustain its growth. Everyone who loves spicy food knows Lola’s is THE hot sauce to beat. There’s just nothing like it out there and we are very proud to be representing them.”

Personally leading the brand’s PR efforts is Heather DeSantis who was recently given a PRNEWS Top Women in PR 2021 Entrepreneurs Award. She says that she will ensure that Lola’s will get the attention it needs until it becomes an undisputed leader in its space.

Dubbed as the country’s leading PR firm for CPG brands that have social good causes built into their DNAs, PFG provides high-level, disruptive publicity and social media services for its wide array of clients in the health and fitness, beauty, food and beverage, retail, coaching, and direct-to-consumer industries. Founded in 2016 by former Miss Ohio International, celebrated publicist, and Forbes 30 Under 30 nominee, Heather DeSantis, PFG is a counter-culture PR firm that is committed to helping purpose-driven brands grow, increase their ROI, and make more impact so they can continue doing their good work. The agency was recently awarded by Bulldog PR Awards with Bronze Midsize Agency of the Year.

PFG is one of the fastest growing women-led companies in the marketing communications space. It services clients from all over the United States and Canada--providing each one with seamlessly integrated social media and PR services that increase visibility and market penetration.

To know more about PFG, you may visit their website www.publicityforgood.com.

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