promoCard Uses Apple Passbook Technology To Help Merchants Reach Customers On Their Mobile Devices

Top Quote Thanks to Apple Passbook and promoCard, merchants who do not have resources or capabilities to create their own mobile application can still reach customers on their smartphones. promoCard allows businesses to create Apple Passbook based "promotional cards" that can be distributed to customers via e-mail, web site or by scanning QR code on the shipped packages. End Quote
  • (1888PressRelease) May 24, 2013 - AHG, Inc., mobile applications and web software development company, announced a launch of promoCard - a new Apple Passbook - based platform that allows businesses to communicate with their clients through mobile devices, encouraging repeat orders and customer loyalty.

    Unlike many other services that let their clients create generic Apple Passbook passes via the web interface, promoCard allows businesses not only to create "promotional cards," but to specifically target them to specific customer interests and update them when they are already on customer's phone. For example, a sport store can create multiple cards: one card to promote ski gear, another may target bikers, yet another can be devoted to hunting and fishing. Once customer has promotion card on their phone, he or she will automatically receive new updates that merchant sends to this card: a new promotion, new coupon, discount or information about a new or improved product, new image.

    promoCard gives small and medium-sized businesses tools to match customer interests with the cards that they see or get. For example, merchants can attach promotional card to order confirmation e-mail and base it on what customer has ordered, display cards on the website based on what user is searching for or what is already in the shopping cart.

    Merchant can and place QR code on the packaging of the shipped items that lets user download promotional card relevant to a specific purchase. This will be especially useful when small merchant sells through a third party, such as Amazon, by allowing small merchants to establish direct line of communications with the customer.

    Businesses can create and update promotion cards via visual web interface with real time preview, see statistics on how many instances of each card were downloaded, and how many are active. Along with the card, promoCard also generates QR code for distribution via shipped items or website.

    More information and fully functional demo of the system are available at http://www.ahg.com/mobile_promotions.

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