PrivateFly.com Scoops Aviation Website Of The Year

Private jet booking platform described as "the iTunes" of aviation by leading industry judges. End Quote

(1888PressRelease) February 08, 2011 - Online private jet platform, PrivateFly.com, has been awarded the best aviation website of 2010 in The Webbies, Flight Global's annual aviation web awards. Now in its third year, The Webbies celebrate the best and brightest in international aviation websites and digital strategy.

Privatefly.com won the category of Best Website and was recognised for its simple design, efficient functionality and broad community participation. The Aviation industry, including flightglobal.com users nominated their favourites in the six categories, before an expert judging panel chose the winners.

Commenting on their choice of PrivateFly.com, the judges said: "One of the benefits of the internet is that it can solve challenges that cannot be addressed in any other way, offering the possibility of truly industry changing innovation. PrivateFly is taking on the very hard subject of global transparent pricing and online booking of private jets. It does so with a simple design, efficient functionality and broad community participation."

The judges continued "PrivateFly has the potential of changing Business Air Charter in the same way iTunes changed the music industry. As its community grows, so will its functionalities and before you know it, this website will be the de-facto standard for private jet booking".

Runners up were Boeing.com and Spanish low cost airline, Vueling.com. Other sites recognised included Bombardier, SAS Scandinavian and Pratt & Whitney.

Carol Cork, sales & marketing director for PrivateFly.com, added: "This is a fantastic achievement for the PrivateFly team and we are delighted to be recognised by the leading international publication in the aviation industry. This supports our central strategy to drive online efficiency and transparency for both private jet customers and aircraft operators."

Flightglobal.com is the leading online news and information provider for the aviation and aerospace industries and is the website of Flight International Magazine.

About PrivateFly:

PrivateFly is an online booking network that makes it quicker, easier and more cost effective to arrange private jet charter.

With over 2700 operators registered worldwide, PrivateFly is the only online aggregator for private jet charter in Europe.

PrivateFly combines online efficiency and transparency with offline expertise to offer a full-service VIP charter service to direct customers and partners. The bespoke software has been created in-house specifically to meet the needs of charter customers and operators.

In February 2010 PrivateFly launched the world's first iPhone application to provide instant private jet pricing on a mobile phone.

PrivateFly was announced as one of the Smarta 100 companies 2010, by a judging panel including Dragon's Den's Deborah Meaden and other leading entrepreneurs, such as Bebo founder Michael Birch. The company also won the innovation category of the Best Business Awards in February 2010.

Founded in 2007, PrivateFly is based in St Albans, Hertfordshire and in 2010 secured first round investment funding to expand the business within the UK and selected international markets.

For further information, interviews or imagery, please contact:

Katrina Suppiah
Publicité Ltd
T: 020 8543 6582
E: k.suppiah ( @ ) publicite dot co.uk

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