Presenting 'Cricket eLounge' - A first of its kind social media initiative at select ITC Hotels

Top Quote The Cricket season isn't over yet! And with the upcoming quarter-finals the cricket world is a buzz with their favorites! ITC Hotels now gives their tech-savvy users an opportunity to share their thoughts directly with their cricket idols by simply posting messages on Twitter and Facebook! End Quote
  • (1888PressRelease) March 11, 2011 - ITC Hotels has always kept ahead of the curve by embracing social media to engage with the guests online. In the backdrop of the biggest cricket tournament taking place in the country this year, ITC Hotels has launched the pioneering initiative of Cricket eLounge that will allow Twitter & Facebook users to share their thoughts, views and support messages with their favorite cricketers.

    The hotels where the teams are staying have specially installed screens that will relay all the messages appearing on the Cricket eLounge in real time. All that the users have to do is post a message on Twitter or Facebook and include '#ITCcricketspeak' in their message for the same to feature on the Cricket eLounge.

    With over 11,000 fans on their Facebook page & over 800 followers on Twitter, ITC Hotels is also running a contest that will award one user ever week with an opportunity to win a meal for two at any signature outlet at ITC Royal Gardenia, Bengaluru or Sheraton Park Hotel, Chennai. This offer will be on until the end of the series when there will be a draw for the Grand Prize - 2 night, 3 day 'WelcomBreak' experience at any ITC Hotel across the country.

    And if that wasn't enough, ITC Royal Gardenia is even offering exclusive World Cup Cricket beverage promotions where users simply need to check-in via Foursquare to receive a complimentary drink for every drink ordered at Highland Nectar or enjoy unlimited beverages at just Rs. 1200 per person.

    To know more, visit www.itcwelcomgroup.in

    No matter where you are located, ITC Hotels wants to ensure you have a great time during this cricket season! So just like us on Facebook or follow us on Twitter to find out more on how you can be the Big Winner!

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