Prescribewellness Partners With Karmadata(R) To Improve Medication Adherence
Access to Big Data Creates Targeted Healthcare Communications for More Than A Million Patients.
- Orange County, CA (1888PressRelease) July 31, 2013 - PrescribeWellness today announced a partnership with karmadata, an innovative data management company, that will provide pharmacy customers more targeted patient communications designed to improve adherence and health management outcomes.
PrescribeWellness is now using the karmadata API to perform data mining and analysis of patient interactions, enabling the design and automation of personalized communications. Research demonstrates personal communications form a stronger bond between the pharmacist and the patient, which in turn result in a higher rate of medication adherence.
Studies show that half of the 3.2 billion annual prescriptions dispensed in the United States are not taken as prescribed, and as a result, according to the New England Healthcare Institute, adds approximately 300 billion dollars each year to the nation's healthcare costs.
"The obstacles to adherence are different for each patient, hence it's important to personalize communications to fit their individual needs, and that's where big data plays a role," said Al Babbington, CEO of PrescribeWellness. "The karmadata partnership allows us to affordably provide our clients the benefits of one-to-one intervention."
karmadata is a leading provider of database management and predictive analytics for the health care industry. They have aggregated virtually all publicly available health data. This data combined with karmadata expertise allows PrescribeWellness pharmacies to understand more about the healthcare behaviors of their patient populations.
"We are confident partnering with PrescribeWellness on this initiative will drive better outcomes through greater insights," states Sean Power, CEO of karmadata. "Their business model is a great example of how our data services can be leveraged to improve population health and reduce health care costs."
PrescribeWellness software is currently used to communicate to over 1 million patients with 6 million scripts -- these numbers continue to increase daily. As the volume of patients increases the benefits of greater analytics multiply, allowing independent pharmacies the software to compete with chain pharmacies.
About PrescribeWellness
PrescribeWellness was founded in 2010 with a mission of reducing healthcare costs and improving health in America. The company delivers cloud-based provider to patient communications and facilitates collaboration of healthcare providers, family and other stakeholders to improve care and outcomes. Their services include population health, medication adherence, chronic disease management, and transitional care. For more information, please visit www.prescribewellness.com or email info ( @ ) prescribewellness dot com
About karmadata
karmadata is on a mission to standardize and link the world's data and to provide easy affordable access to it, to anyone, anywhere in the world. karmadata is currently a small and enterprising team of dedicated and experienced professionals with a common goal of redefining the industry standards of how data will be resourced, collated and shared among industry professionals and setting the gold standard for future data providers.
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