People To My Site Optimizes IFA Websites To Help Vets And Entrepreneurs Discover Franchise Opportunities

People To My Site announced its recent partnership with the International Franchise Association (IFA). End Quote

(1888PressRelease) January 26, 2012 - Columbus, Ohio ---People To My Site, an innovative, full-service digital marketing solutions company that supports franchisors and franchisees, announced its recent partnership with the International Franchise Association (IFA). People To My Site will help IFA's VetFran and Small Business Lending Hub websites gain visibility and attract veterans and small business owners searching for franchise opportunities and small business financing options.

These newly specialized initiatives will be optimized with carefully selected keywords designed to help the IFA site gain traction leading up to the 52nd Annual IFA Convention, which kicks off on Feb. 11.

By executing a customized web strategy designed to drive veterans directly to VetFran.com, People To My Site will help put vets in touch with the more than 400 franchise companies that participate in IFA's "Veterans Transition Franchise Initiative" (or "VetFran"), a voluntary effort of IFA member-companies that encourages franchise ownership by offering financial incentives to honorably discharged veterans. Likewise, franchising entrepreneurs that seek the financial assistance needed to grow their business and create new jobs will be able to access SmallBusinessLendingHub.com and leverage the resources available through the IFA and its collaborative partners.

"This partnership with the IFA is something fresh and new and something we're going to follow through with by maintaining our growing relationship and providing ongoing support," said Jennifer Ridenour, CEO of People To My Site. Franchisors can learn more about the company and its Digital Marketing Franchisee Platform at peopletomysite.com, by e-mailing info ( @ ) peopletomysite dot com, or by calling 855-466-3515.

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