The premier lighting store becomes the only company from Texas to be nominated for the prestigious Showroom of the Year Award 2011 at the Dallas International Lighting Market.
(1888PressRelease) July 27, 2011 - Grapevine, TX - The second annual Showroom of the Year Award program for lighting retail showrooms saw 10 companies making it to the final list in the revenue under $5 million category. Among the nominees was Passion Lighting, a full service lighting showroom in Grapevine, Texas. The awards program is sponsored by Residential Lighting magazine and the Dallas Market Center, the complete wholesale merchandise resource in the world and the home of the American Lighting Association. The Showroom of the Year 2011 winner was announced on June 23rd at the Dallas International Lighting Market.
Passion Lighting was the only lighting store from Texas to make it to the top ten nominees. Located in Grapevine, Texas, the company, along with its team of luminescence experts, maintain a 9,000 square foot store of eclectic lighting solutions that caters to homeowners, builders, designers, electricians, and commercial contracts as well. The store's products include such well known brands as LBL Lighting, Monte Carlo, Minka-Aire, Maxim, Ellington, Murray Feiss and many more. Bruce Paul, president of Passion Lighting, expressed the company's pride in making it to the finals and says, "We are committed to our vignette style approach to merchandising that has undoubtedly caught the attention of the industry. But our employee team is what really makes the difference. Through uplifting motivational programs like our Purple Cow, in which individuals are recognized and rewarded for their efforts, they have done a great job in helping us achieve a 10 percent rise in sales last year, which is more than what we can ask for in this challenging economy. We realize the importance of our employee team in our efforts to stand out in the market and are glad to be in the position we are today. I take this opportunity to thank all our customers on behalf of Passion Lighting for making this happen as well."
Passion Lighting is also the first lighting showroom in Texas to conduct two Groupon offers, a promotion that brought in over 400 new customers. The company's online store offers a wide range of lamps, wall fixtures, outdoor lighting, ceiling fixtures, contemporary lighting products and much more. Mr. Paul adds, "We constantly update our online store with the latest products and maintain a local flavor. For our residential market we have a large product selection and a specialty niche in landscape lighting to cater to every need. As our name suggests, we are truly passionate about offering our customers the best products possible and aim to set even higher standards for excellence in the lighting field. "
Passion Lighting's Grapevine store features over 200,000 lighting products many of which were exhibited at the Dallas International Lighting Market including under-cabinet lighting, LED lighting, and wireless lighting controls. Apart from employee and customer service programs, Passion also undertakes many charitable endeavors in support of children's causes.
About Passion Lighting: The company is a premier retailer in lighting and ceiling fan products with a 9000 sq. ft. showroom located at 1649 W Northwest Hwy in Grapevine, Texas. Passion Lighting also specializes in the design and installation of lighting projects.
The premier lighting store becomes the only company from Texas to be nominated for the prestigious Showroom of the Year Award 2011 at the Dallas International Lighting Market. 
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