Package Design Awards Select Artistry Multi-Use Face Brush By Anisa International, Inc. As A Category Finalist

Anisa International, Inc. announces their product is a finalist for the 2010 International Packaging Design Award. End Quote

(1888PressRelease) August 27, 2010 - Atlanta, Ga., USA - HBA IPDA Awards Recognize Outstanding Cosmetics, Fragrance, Personal Care, Skin Care and Sustainable Packaging Innovations

Anisa International, Inc. announces that their magnetic Multi-Use Face Brush for ARTISTRY has been chosen as a finalist in HBA Global Expo's International Packaging Design Awards (IPDA) in the Mass Cosmetics category. These prestigious awards honor the year's most innovative packaging in several categories including cosmetics, fragrance, personal care and skin care.

The Multi-Use Face Brush, retailed and marketed by ARTISTRY, is particularly unique due to its patent-pending magnetic technology, which allows the brush to be used in different configurations; the larger full head to apply a powder foundation or bronzer, folded together in half for more angled blush contouring, and then separated for precise individual eye makeup application. In keeping with the company's signature vision of innovation, Anisa International developed the technology with the beauty consumers' continuing demand for more inventive and economical cosmetic tools in mind.

The entrants are judged by a "Committee of 100" made up of industry professionals, designers, suppliers and members of the media. IPDA submissions were evaluated on the following criteria: originality, design concept, creative use of new materials, components and decorating processes, technical competency and effective brand messaging.

"It's exciting to be recognized for the pioneering magnetic technology used in the Multi-Use Face Brush for ARTISTRY. Being an IPDA finalist for the second year in a row is definitely an honor and it solidifies our commitment to offer our partners innovative solutions for their brand," said VP of Sales and Marketing Julie Scudder-Feldman.

Category Winners and Grand Award are ceremoniously announced during the HBA Global Expo & Conference, September 28-30, 2010 at the Jacob K. Javits Convention Center in New York. In addition all the award finalists and winners are displayed in the IPDA Showcase at HBA, which is the largest product development event in the industry.

About Anisa International, Inc.
Anisa International Inc. is a premiere cosmetic brush and accessories design and manufacturing company. The company was created in 1992 specializing in the innovative design and manufacturing of health and beauty product lines including a variety of professional cosmetic brushes and brush sets, and promotional and skin care accessories. Being a fully integrated global corporation, with offices worldwide and a factory in China, Anisa International offers clients a true partnership combined with transparency in the product development department and manufacturing process, which in turn creates the highest quality, most cost effective and creative product choices. For more information, visit www.anisa.com.

About HBA Global Expo
HBA Global Expo, produced by UBM International Media, is the most important product development event and educational forum in the industry for the beauty, health and wellness industries. Showcasing everything from formula to finish, HBA attracts beauty and personal care professionals from all over the world. Both the exhibition and educational program focuses on key areas of business including packaging innovations, marketing, technical advancements, trends, private label, sustainability, and the X-Ceutical market. The 17th Annual HBA Global Expo & Conference will take place September 15-17, at the Jacob K. Javits Convention Center in New York. For more information on the HBA events go to www.hbaexpo.com.

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