Optimise user experiences on your mobile app: ip-label showcases its mobile APM tool on the French Pavilion at Mobile World Congress 2016

ip-label is a frontrunner in the application performance management (APM) market. The Mobile APM offer from ip-label lets customers measure and optimise user experience throughout the mobile application's lifecycle. This French software vendor will showcase its new service on the French Pavilion (stand 5B41) at MWC 2016 in Barcelona on 22-25 February 2016. End Quote

(1888PressRelease) February 10, 2016 - ip-label's new mobile APM tool is the only one of its kind on the market because of its dual approach: it tests how well mobile apps are operating with real users as well as on batteries of test-calibrated devices.

By combining active monitoring (robots running 24/7) and real-user monitoring (RUM), the mobile APM comprehensively tests all apps running on Android and Apple devices, providing:

• evaluation of user experience thanks to our Mobile Index;
• 24/7 monitoring of operations;
• e-mails or SMS alerts when incidents arise;
• details on errors and crashes encountered on any device, OS, OS version, and third-party service.

ip-label has already exhibited at a number of high-profile international trade shows such as Connected Cars 2015 in London, where it presented a successful conference session on issues related to the performance of connected car services. It is looking forward to sharing its experience in optimising the performance of mobile apps at MWC 2016.

Stop by the French Pavilion (stand 5B41) any time between 22 and 25 February to meet ip label and watch a demo of the new mobile APM at its stand next to Systematic Paris Region and French Tech in Hall 5.

"Quality of experience is nothing less than essential. A negative user experience can hurt your mobile app (uninstall, abandon, etc.), your brand image, and your business, too (star ratings and comments by app store users). Our mobile APM tool was designed to audit and improve what really matters to user experience."

- Christophe Depeux, Managing Director, ip-label.

About ip-label
ip-label has been a leader in the APM market since 2001. Its solutions measure the quality of user experiences for all digital services (including web, business, mobile, voice and telephone applications). More than 1000 customers the world over rely on ip-label to audit and optimise the availability and performance of crucial applications. Its local teams, plus a network of certified partners, provide assistance and expertise to accompany customers in their digital transformation.

ip-label's clients include: Allianz, AXA, Air France, EDF, European Parlement, HSBC, Orange, Nordea, Pernod Ricard, Metro Paris (TER/STIF), Swisscom, Mobistar, Total, voyages-sncf and Vueling.

For further information on ip-label, contact:
Dan Jayes
Marketing Manager
djayes ( @ ) ip-label dot com
Tel: +33 (0)1 77 49 53 15
Web: www.ip-label.com
https://youtu.be/L6XsXaMW-wM

For further information on this press release, contact:
Fran Lambert, Communications & Marketing Adviser
Business France
fran.lambert ( @ ) businessfrance dot fr
Tel: +44 (0)20 7024 3613
View other press releases at: www.youbuyfrance.com/uk/

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