A new metric created by a professor at Olin Business School, Washington University in St. Louis, helps publicly traded companies better understand their R&D strategy and improve their bottom line.
According to an organizational behavior professor at Olin Business School, Washington University in St. Louis, women executives are preventing other qualified women from advancing into the top spots of corporations.
An entrepreneurship student at Olin Business School, Washington University in St. Louis, and member of the university's track team, launches a running apparel venture that will help fight world hunger.
Students at Olin Business School, Washington University in St. Louis, gained influential career advice from some of Silicon Valley's most accomplished investors.
Experts at Olin Business School, Washington University in St. Louis, received the 2012 Olin Award for establishing a new approach for measuring the success of Google search advertising.
According to an expert at Olin Business School, Washington University in St. Louis, the Jump Start our Business Start-ups Act is a win-win situation for investors and entrepreneurs.
New research from Olin Business School, Washington University in St. Louis reveals that many cash-strapped American families are using their tax rebate to pay bankruptcy filing fees.
According to a St. Louis Washington University Olin Business School marketing professor, advertisers receive more return on investment through online marketing and viral ads than Super Bowl commercials.
According to a St. Louis Washington University Olin Business School professor of economics and strategy, SOPA threatens online service providers and sacrifices Internet freedoms in an attempt to protect an out-of-date business model.
As traditional advertising becomes less effective, Olin Business School's professor of marketing anticipates more viral and non-traditional marketing to engage consumers and create awareness more effectively this new year.
Olin professor's latest book provides best practice corporate strategy, finance, organizational behavior, change management and leadership strategies for business growth.
Olin Business School's Master's of Science in Leadership program moves into its second year. The program represents a new approach for public servants to help them innovate within the context of the government.
Marketing professor Martin K. Sneider discusses how the burgeoning Chinese economy has driven the global demand for luxury brands in despite the American recession.
Panos Kouvelis, PhD, instructs students on the "Top Four" companies - Lowe's Companies Inc., The Home Depot Inc., Walmart Stores Inc., and Waffle House Inc. - that are role models when it comes to disaster preparedness.
Olin Business School at Washington University in St. Louis marketing expert says that Groupon's current popularity may lead to an unsustainable long-term business model.
Olin and the Brookings Institution Press publish a guide by professor Jackson Nickerson offering practical solutions and strategies for today's managers.
Students taking Prof. Clifford Holekamp's course, "Danube Venture Consulting Program" travel to Hungary to learn how entrepreneurship works first hand.
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