Northwire-NWI Lab360 unveils 2013 catalog with premiere access to product and service information

Pioneering NWI infographics integrate technical specifications into user-friendly content. End Quote

(1888PressRelease) December 06, 2012 - OSCEOLA, WI. - Cable manufacturer, Northwire, Inc. (NWI), today announced that the new 2013 Northwire-NWI Lab360 United States catalog will be available to valued customers and the marketplace starting this December. Available in print and web-ready downloadable formats, this product and service catalog presents complex technical information clearly so customers can quickly source standard wire and cable products and custom build-to-order solutions. Northwire-NWI Lab360 is the premier partner for the design, manufacture and contract engineering services of custom technical products for diverse markets. NWI Lab360 leverages professional certifications in Six Sigma®, Lean, Project Management and the American Society for Quality to optimize design, manufacturing and quality to achieve the highest quality and the shortest lead times for any volume of custom wire and cable, retractiles, assemblies, connectors, harnesses, injection and over-molded products.

Customers are the key focus driving critical catalog essentials. NWI remains committed to providing customers with technical specifications in an easy to use format. The technical resource catalog aids users in their highly-customized preference to source product by end-application, extreme engineering specification or agency approval, to name a few.

"As the Innovative Solutions Provider, we recognize how rapid design and manufactured technical products can compliment your business," explains Michael A. Conger, president, Northwire-NWI Lab360, "with over 7,000 standard products and millions of custom OEM (Original Equipment Manufacturer) options, our quality technical products and on time delivery lets you focus on your core business."

With its customer-driven elements, NWI's 2013 catalog pioneers infographics. Created by NWI, these largely universal illustrations help customer's source wire and cable products fast. At a glance, Northwire's infographics illustrate extreme engineering specifications for wire and cable products such as Hazardous Area, Oil Resistant, Flame Resistant, Cut Resistant, Extreme Temps and more as well as flex capabilities including Torsional, Rolling, Variable, Bending and Continuous.

Available soon in Spanish, the user-friendly 2013 catalog also features a wide-variety of technical content integrated into easy to read formats. These templates readily demonstrate the critical to quality relationships between wire and cable products, specifications, agency approvals and much more. Conger explains, "Our primary goal is to provide technical resources to our valued-customers, then rapidly design, manufacture and deliver products to your exact specification. We are here to serve you, whether you prefer to source by catalog, in person, over the phone, through email, online or live chat."

From Concept to Completion, NWI design engineers engage with customers through every process phase from R&D, new product development, rapid cable prototyping, pilot models, clinical trials, low volume through high volume production, life-cycle innovation and logistics.

Cable manufacturer, Northwire Inc., offers same day custom products, no minimum order quantity, quotes in 24 hours or less, rapid solutions for connectors, assemblies, injection, over-molding and contract manufacturing.

Northwire is ISO 13485:2003- and ISO 9001:2008-certified and is engaged in professional company-wide certifications in Six Sigma®, Lean, Project Management, and American Society for Quality. The company's quality control laboratory ISO 17025 qualified by CSA International. This laboratory subjects the company's wire and cable products to tests that surpass real-world conditions, including the extremes of bending, flexing, flame, impact, crush, oil, and temperature resistance and more. ITAR registered, Northwire's CAGE Code is 7V821. Northwire also maintains various UL, ANSI, CSA, cUL, CE, NFPA, ABS, IEEE, and MSHA approvals and works closely with strategic supply chain partners to offer FDA-approved and RoHS2- and REACH-compliant and food grade materials.

About Northwire
Cable manufacturer, Northwire, Inc., celebrating over 40 years of innovation, is a registered woman-owned small business with corporate headquarters and manufacturing in Osceola, Wisconsin, a professional design engineering center in Carson City, Nevada and manufacturing in Santa Teresa, New Mexico. The cable engineering company is the premier partner for the design, manufacture and contract services of custom technical products including wire and cable, retractiles, assemblies, connectors, harnesses, injection molding, over-molding and contract engineering and OEM (Original Equipment Manufacturer) for diverse applications in life sciences, energy, mil spec, industrial, machine vision, architectural lighting, underwater, and more. Northwire is a member of NDIA (National Defense Industrial Association), NCMA (National Contract Management Association), RIA (Robotics Industries Association), AIA (Automated Imaging Association), Fieldbus Foundation, ODVA (Open DeviceNet Vendors Associations) and WAI (Wire Association International), among others. For more information, visit www.northwire.com.

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