Nicole Lyons Dedicates Outperformers Honor to Boston Marathon Bombing Victims

NASCAR/NHRA Racecar Driver, Nicole Lyons dedicates her Outperformers Recognition to the victims of the Boston Marathon attack. Lyons is outraged by this terrorist attack during a sporting event to help charity. End Quote

(1888PressRelease) April 17, 2013 - Race Car Driver, Nicole Lyons today announced that she has dedicated her Royal Purple Outperfomers feature to the victims of the Boston Marathon bombings. Recently, Lyons partnered with premium synthetic lubricant manufacturer Royal Purple as an official associate sponsor. Lyons is competing in the NASCAR Late Model Series (LMS), Limited Late Model Series (LLMS), and NHRA Top Sportsman Series for the 2013 season.

In addition to Royal Purple's sponsorship commitment, Lyons was introduced earlier this month as the first of three featured Outperformers in the second season of the Royal Purple Outperformer Series.

"My heart and prayers goes out the victims of the Boston Marathon bombings. Those that were able to help injured individuals immediately after the bombings are the true 'Outperformers' and deserve the recognition," Lyons states heavy-heartedly.

Royal Purple selected Lyons as an Outperformer for her abilities as an award-winning engine builder, her success as a businesswoman who owns a restoration shop in Southern California, and her dedication as a pioneering female driver on the NASCAR and NHRA circuits. "We received tremendous feedback from last year's Outperformer series," said Royal Purple's Marketing Director, Randy Fisher. "This season we continue to feature leaders in their respective fields who emulate the idea that an Outperformer comes in all shapes and sizes, and from all walks of life."

Lyons is currently the only woman racing simultaneously in NHRA and NASCAR this season. As the first African-American woman to race in the highly competitive NHRA Top Sportsman drag racing series, she made her mark on history again when she debuted as a NASCAR Limited Late Model Series driver on March 16, 2013 at Hickory Motor Speedway.

"Royal Purple has a reputation for making the best products in the industry. I trust that dedication to quality in everything from my daily driver to my NHRA drag racing and NASCAR cars. To be selected as an Outperformer for my accomplishments and to have my racing endeavors supported by Royal Purple is truly an honor," said Lyons.

Lyons' next NASCAR LLMS race will be April 26-27, 2013 at Hickory Motor Speedway.

To view Nicole Lyon's Outperformer video: www.royalpurpleconsumer.com/outperformer

About Nicole Lyons:
Nicole Lyons, a 5'6" exotic beauty, has been a part of the National Hot Rod Association since 2005; it was her record-breaking debut performance that gained her the membership of NHRA. Lyons is one of the few drag racers that have the ability to build and design her own engines. Lyons is also known for her memorable role on SPEED network's "Car Warriors". Nicole Lyons has already been featured on several news outlets including NBC Nightly News w/ Brian Williams, FOX, CBS, Tyra Banks, Drag Illustrated Magazine, RIDES Magazine, CNN, and many more. She is what critics are calling "The Jackie Robinson of Drag Racing."

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