New Zim's Max look showcased with national TV, radio campaign
Advertisements will appear on three major channels starting April 18.
- Orlando, FL (1888PressRelease) April 21, 2016 - Zim's Max will soon be reaching out to consumers right in their living rooms via a national TV advertisement and radio campaign.
The brand, which offers a line of naturally-based consumer health products, is showing off its new look and products via the commercial. The national campaign, starting this quarter, will target viewers of Fox News Channel, MSNBC and The Weather Channel, as well as viewers of the popular syndicated game show "The Price is Right."
"Thousands of people have made Zim's Max a staple of their care for years. Our TV ad campaign will bring the new Zim's Max look and great products to an even larger audience," said Mark Smith, Perfecta Products' director of marketing and sales.
Perfecta Products' national media buy positions the Zim's Max commercial to be seen multiple times by more than 162 million viewers.
The message aims to introduce viewers to the new look of Zim's Max, a product many have reached for for more than 60 years. Perfecta Products unveiled the new, eye-catching logo and packaging design last year.
The ads also share more about the pain relieving power of the Zim's Max-Freeze products. Zim's Max-Freeze eases muscle and joint paint with the cooling power of menthol, as well as organic ilex and aloe, arnica, vitamin E and tea tree oil. The product is available in a spray, roll-on and gel to deliver relief in whichever format works best for users.
To view the Zim's Max commercial, visit http://bit.ly/1pbytvM.
Zim's Max will also air a national radio ad campaign at the same time. Spots will be heard on The Rush Limbaugh Show, The Glenn Beck Program, The Sean Hannity Show, Coast to Coast AM with George Noory, Laura Ingraham, Talk Radio and Westwood One.
"With the new look of Zim's Max, the brand still carries on its heritage of quality that Americans have trusted for more than six decades. We're excited to remind customers that Zim's Max products continue to deliver the same great results," Smith said.
All Zim's Max products balance natural ingredients with the latest scientific formulas, proving Zim's motto of "Nature's best, made better." The line features many over-the-counter solutions for pain relief, skin care, lip care, cough and cold, first aid and elder care.
Zim's Max Crack Creme is the line's flagship product, which was originally created to help cement workers with their dry, cracked hands. Zim's Max products are available in nearly every major retailer in North America.
For more information about Zim's Max products, visit www.zimsusa.com.
About Perfecta Products, Inc. ™
Based in North Lima, Ohio, Zim's Max is a dynamic line of naturally-based consumer products manufactured and distributed by Perfecta Products, Inc. The Zim's Max product line features different over-the-counter solutions, formulated with naturally-based herbal ingredients for pain relief, skin care, lip care, elder care and first aid. Zim's Max was founded over 60 years ago to help cement workers with their dry, cracked hands and feet via its flagship product, Zim's Max Crack Creme. Today, Zim's Max products can be found in nearly every major retailer in North America. For more information, visit http://www.zimsusa.com or call (800) 319-2225.
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