New Delhi on the Fast Trax to the Commonwealth Games 2010
The Organizing Committee has appointed Fast Trax Food Pvt. Ltd. the food Licensee for all the 12 stadiums of the Commonwealth Games (CWG) 2010 and Media Village at ITPO.
- (1888PressRelease) September 18, 2010 - As a CWG partner Fast Trax will be serving over 1.6 million meals to eager spectators, across 97 outlets in all the 12 stadiums. Fast Trax will also be selling CWG tickets at their restaurants located all over the city, along with iconic CWG merchandise. To facilitate the tickets & merchandise sale fast trax is setting up Tickets booth in high foot fall places like malls etc.
"We are extremely proud to be the exclusive Food Licensee for the user pay category of the CWG 2010. To be chosen to execute such a vital aspect of India's greatest sporting event, just goes to show trusted the Fast Trax brand is. We are confident that we will be able to serve some of the best, most delicious meals possible at prices affordable to everyone," said Samar Qureshi, Director, Fast Trax Food Pvt. Ltd.
The fast food chain will also be in charge of the catering for the entire Media Village at ITPO, offering a lounge bar and a 24-hour multi-cuisine food court comprising of pan-Asian, continental, fast food and confectionaries.
Fast Trax will offer a special CWG Menu comprising of burger combos, vegetarian and non-vegetarian wraps, various tikka rolls, curry boxes and sandwiches. "The variety of food being offered, makes sure that there's something for local spectators, foreign visitors and children, alike," said Qureshi. The signature 'Play Meal' has also been customized to include a fun Shera toy. Some of the merchandise being sold include Shera T-shirts, Shera toys, 'magic cups' with a secret surprise and a whole lot of mugs and sippers.
Reprising their role as food licensee caterers for the biggest international sporting event in India, for the second time this year, after catering the Hero Honda FIH Hockey World Cup 2010 in March 2010; Fast Trax will have CWG ticketing counters at each of their stores, to provide exact information regarding dates and timings and will have printing machines to issue tickets on the spot.
Samar Qureshi, Director for Fast Trax feels, "We are putting 110 per cent into our preparations for the Games. Right from our attractive packaging, to our staff training of 1200 volunteers who have joined us. We will proudly provide speedy service and quality food, to lacs across all the venues, at very affordable prices."
To make this once-in-a-life time experience run smoothly, Fast Trax is developing infrastructure solutions such as GPS fitted refrigerated delivery vans, and importing specialized state-of-the-art equipment.
Fast Trax is committed to ensuring a menu of choice and variety to thousands of spectators, fans and families.
About Fast Trax Food Pvt. Ltd.
Fast Trax Food Pvt. Ltd. is a venture by the Rs. 1000 crore Hind Group, India's largest food processing company. With more than 22 local outlets, Fast Trax serves over 10,000 customers each day in more than 22 locations across NCR Delhi. Filling the gap between international fast food and quality conscious Indian flavouring, Fast Trax believes in the authenticity of its ingredients and stresses the importance of non-processed meats in all its products. Wildly popular amongst all age groups and fondly referred to as simply 'Fx', the food chain is soon becoming India's number one choice for a quick bite.
For further information, please visit http://www.fasttrax.co.in
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