mybackpacktags(TM) Engages Duquesa Marketing to Serve as Managing Consultants for Project Roll-Out
mybackpacktags™ Engages Duquesa Marketing to Serve as Managing Consultants for Project Roll-Out. Prize Winning Fun-to-Use Communication System Enables Parents To Easily & Safely Direct After-School Plans and Activities.
- (1888PressRelease) October 23, 2012 - Cincinnati, OH - Camille Gartner and Kristi Vredeveld, Partners and Co-Founders of Juvenile Product development firm mybackpacktags™ announced today that they have retained the services of Duquesa Marketing to act as managing consultants for the product development and market launch of their novel line of school communication items.
"We conducted thorough due diligence in vetting candidates to work closely with us to build, brand, market and launch the line of mybackpacktags™ that we designed," said Ms. Gartner. "Duquesa Marketing was easily the most experienced and creative firm we reviewed. The choice was an easy one."
"mybackpacktags™ offers unique features and benefits that are not currently offered by any juvenile product manufacturer," said Nancy Ficke, General Manager of Florence, KY based Duquesa Marketing. "Any parent will be able to readily see the utility that Camille Gartner and Kristi Vredeveld have designed into these products."
"We are planning a Spring 2013 market introduction," said Ms. Vredeveld. "Trade shows are currently being researched and we will announce participation shortly. A strong sales promotional program will be provided to retailers to insure strong sell-through."
At the 2012 Cincinnati Innovates Regional Innovation Competition, mybackpacktags™ was awarded the "Early Bird" award for the most votes received from May 1st to May 30th. Cincinnati Innovates is an innovation contest that offers cash and in-kind prizes, totaling $100,000, to contestants in the Greater Cincinnati area.
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