Mob4Hire and Perfecto Mobile Partner to Solve the Growing Problem of Fragmentation in the Mobile Industry

Perfecto Mobile's Handset Cloud Meets Mob4Hire's Crowd to Offer Mobile Developers a Full Spectrum of Functional and Usability Testing. End Quote

When the Perfecto Mobile Handset Cloud meets Mob4Hire's testers Crowd, developers enjoy a variety of solutions that help them shorten time to market

(1888PressRelease) March 22, 2010 - LAS VEGAS - Mob4Hire and Perfecto Mobile have partnered in order to jointly assist mobile firms in the development of applications in the fragmented mobile industry. Perfecto Mobile offers a service that enables remote access to real mobile devices and Mob4Hire is the leader in crowd-sourced mobile application testing and Market Research.

Both companies are dedicated to helping mobile developers test their software in the quickly growing mobile application industry, which is estimated by Juniper Research to hit $25 billion in sales by 2014.

"Because we are a broker in the mobile application testing industry, we can act as an additional marketing arm for Perfecto Mobile while increasing their global coverage. Their customers can access Mob4Hire testers when it's time to test mobility applications like location based services and voice quality and we can also utilize our testers to determine customer loyalty and customer experience." states Stephen King, CEO, Mob4Hire. "Conversely, our customers will have access to the leading edge, remote access technology that Perfecto Mobile brings to the table. At the end of the day, it is all about making mobile software better." said King.

"We believe this cooperation will help make both companies stronger," says Eran Yaniv, CEO, Perfecto Mobile. "The challenge that mobile developers face is daunting. We use complimentary methods to solve the full spectrum of mobile testing problems. When the Perfecto Mobile Handset Cloud meets Mob4Hire's testers Crowd, developers enjoy a variety of solutions that help them lower market barriers, save costs, shorten time to market and achieve higher overall quality of service."

The partnership will lead to combined marketing efforts from both companies, as well as access to each other's mobile application testing systems. The Perfecto Mobile Handset Cloud offers mobile developers remote access to many of the most popular handsets in use today with a multitude of automated tests and validation procedures.

Mob4Hire's successful marketing campaign of "Don't Crash - Don't Suck - Get Sticky" has resonated with the mobile developer community as they attempt to traverse the myriad of networks, operating systems and devices that define the mobile industry today. Mob4Hire uses its crowd-sourced methodology to create cost-effective and timely market research, focus groups and functional tests all around the globe. Mob4Hire currently has 40,000 community members covering 146 countries on 364 different networks.

Mobile fragmentation is currently estimated to be a $3 billion problem. It occurs when mobile software developers are faced with the onerous task of ensuring that their software works properly on the 10,000 different handsets, 700 different networks and the multitude of operating systems. This requires detailed, location-specific testing on the part of the mobile developer community in order to bring their product to market. The plethora of mobile application stores has created a tremendous groundswell of activity in mobile software, and companies such as Mob4Hire and Perfecto Mobile have been created to solve this daunting task.

About Perfecto Mobile
Perfecto Mobile is global leading provider of remote access and automated testing solutions for mobile devices. The Perfecto Mobile's Handset Cloud service enables developers and testers located anywhere in the world to access, via the Internet, a comprehensive range of the latest mobile handsets. Users can use the Perfecto Mobile handsets to develop, test, deploy and monitor their mobile applications and services.

Perfecto Mobile also provides dedicated Private Handset Cloud systems for mobile operators, handset manufacturers, and independent software vendors. The Perfecto Mobile system provides a secure, online environment where users can access pre-and post-launch handsets for development, testing, and post-deployment service monitoring.

For further information, please go to http://www.perfectomobile.com.

About Mob4HIre
With 40,000 mobile users on over 350 operators in 110 countries worldwide, Mob4Hire (http://www.mob4hire.com) is the largest real world; crowd sourced testing and market research community for mobile apps. By incorporating user feedback and in market testing to developers, we help make mobile software better.

Mob4Hire significantly reduces mobile application testing costs and reduces time to market by connecting developers with eager, lower priced, crowd sourced testers and focus groups. Mob4Hire also provides their unique micro-payment crowd-sourced MAAP technology (Mob4Hire as a Platform) to developer networks and app stores such as O2 Litmus to allow for private labeled communities to be added to Carrier and Handset Manufacturer enterprise systems.

Founded in 2007, Mob4Hire is headquartered in Calgary, Alberta, Canada with offices in Victoria, British Columbia and London, U.K.

Contact information:
Dan Shoshani
VP Marketing, Managed Services
Perfecto Mobile
Tel: +972-3-9260133
E-mail: dans ( @ ) perfectomobile dot com

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