Manselle Media completes acquisition of competitor CORE Brand Management
Manselle Media (www.ManselleMedia.com), the Virginia-based marketing and branding firm most noted for its work with entertainment, fashion and sports clients, announced today that it has completed an acquisition of start-up CORE Brand Management.
- (1888PressRelease) January 25, 2011 - NEWPORT NEWS, VA. - New venture will serve to strengthen company focus on offering innovative corporate branding.
Manselle Media (www.ManselleMedia.com), the Virginia-based marketing and branding firm most noted for its work with entertainment, fashion and sports clients, announced today that it has completed an acquisition of start-up CORE Brand Management.
CORE provides branding and marketing services with an emphasis on sales and profitability to corporate clients throughout the east coast. Prior to the acquisition, the two firms were competitors for certain market segments. Under the new deal, the CORE name and logo will continue to be used as a service mark for Manselle Media's corporate ventures, while the Manselle Media name will now be used primarily within the entertainment, fashion and sports industries.
"I couldn't be happier with the way that things have progressed. CORE shares so much of our ideology and this addition will be a great asset to our clients" said Manselle Media owner and creative director, Jai Manselle. "As we combine our team, technologies and strategies, we see a clear path to bringing a new level of benefit to an increasingly diverse group of clients."
CORE Brand Management will be accessible via a newly designed online home at www.CoreBrandManagement.com. Financial terms of the acquisition have not been disclosed.
Founded in 2005, Manselle Media is a leader in innovative, full service brand development.
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