Mailigen Releases Holiday Guide To Email Marketing To Ensure Email Marketers Reach Optimal Results This Holiday Season

Mailigen has released a how-to guide on email marketing best practices for the holiday season that contains tips and guidelines for email marketers to successfully survive the 2012 holiday season. End Quote

(1888PressRelease) December 12, 2012 - Mailigen is a leading provider of web-based integrated marketing software for individuals and businesses of all sizes. Recently, Mailigen has released a how-to guide on email marketing best practices for the holiday season, titled "Holiday Guide to Email Marketing." The guide contains tips and guidelines for email marketers to successfully survive the 2012 holiday season.

Janis Rose, CEO of Mailigen states "Subscribers see a large increase in messages flooding into their inboxes during the holiday season. It is crucial email marketers understand this and plan accordingly to be sure their messages don't get lost in the inbox clutter. We wanted to help them be sure their email messages stand out and get opened, which is why we created this how-to guide."

Mailigen's goal in releasing the holiday guide is to help email marketers fully understand how to carefully and effectively plan, optimize and implement holiday email campaigns in order to reach optimal results. In reading the guide, email marketers will acquire key data points to examine in previous campaigns in order to improve this year's campaign results and prevent any errors or mistakes that may have happened in years prior. Another key takeaway marketers will learn is how to make their email messages stand out in subscribers' inboxes rather than being sent to the trash or spam folders. The guide contains several other guidelines for marketers to follow to ensure the best results during the holiday season.

Additionally, Mailigen explains its campaign management service and why it is a valuable and beneficial tool for marketers to use, especially during the holiday season. The Mailigen Planner Guide helps marketers to create compelling email marketing campaigns. Among many other things, it works to test messages, deliver messages at the right time and place, measure campaigns and boost results.

The Holiday Guide to Email Marketing can be found on the Mailigen website, or you can view it directly here: http://www.mailigen.com/how-to-guides/holiday-guide

About Mailigen?

Mailigen is the most effective web-based marketing solution available. The company's organic growth has come from humble beginnings and a dedication to the company's core mission: to make marketing as easy as possible for businesses of all sizes. With sophisticated technical features that usually cost much more, a dedicated development and support team, and intuitive features for users, Mailigen will help you will grow your revenue and customer loyalty while reduce marketing costs - that's real ROI. For more information please visit www.mailigen.co.uk

###

space

Other Related Press Releases