Luxury Hotel Booking Site Launches New Spanish Version
U.S. private flash-sales company Bungolow.com looks to expand Latin american user-base with release of Spanish-version. Bungolow.com is a members-only travel club that offers discounts at top-shelf Latin American hotels and resorts.
- (1888PressRelease) January 26, 2012 - Bungolow, a members-only travel club featuring luxury Latin American hotels at rates of up to 50% off, today released the Spanish version of Bungolow.com. The Spanish-version is part of a larger, multilingual campaign to make Bungolow.com more accessible for all Latin American users.
After a successful English launch in November 2011, Bungolow developed the
multilingual version in response to a growing number of Spanish-speaking members.
"By not offering a bilingual site, we were risking our relationship with our increasing Spanish-speaking membership," says Scott Thompson, Co-Founder. "The trend in upscale travel is often that luxury requires English. We at Bungolow know that luxury transcends language. It feels good to finally begin breaking down the language barrier on Bungolow.com."
Bungolowʼs new feature provides Spanish-speakers with the same experience already enjoyed by English-speakers. Spanish-speakers will now receive the in-depth property information and hotel reviews cultivated by the Bungolow team previously only offered in English. The Bungolow Blog will also begin to publish multilingual posts.
The Bungolow team realizes that successfully expanding Latin American membership is not just about language. "The Spanish launch is just the first step of a broader strategy to improve the Bungolow experience for all travelers," says Scott Bird, Co-Founder. "Now, we are looking at ways to satisfy the travel needs and styles of our new Latin American members."
About Bungolow.com
Bungolow.com is a members-only travel club that offers room rates of up to 50% off at top-shelf Latin American hotels and resorts. Founded by Scott Bird and Scott Thompson, Bungolow is currently headquartered in Santiago, Chile and is a participant of Start-Up Chile, a start-up incubator supported by the Chilean government. Bungolow seeks to expand the global reach of luxury boutique hotels in Latin America. For more information visit Bungolow.com or follow Bungolow on Twitter.
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