Los Angeles based Grupo Fralex set to open successful Spanish sandwich franchise 100 Montaditos
Grupo Fralex (http://www.grupofralex.com) is currently negotiating the exclusive rights to the California market for the successful sandwich franchise 100 Montaditos. The company is currently scouting locations in Los Angeles, Beverly Hills, Pasadena, Marina del Rey, Hollywood and West Hollywood.
- (1888PressRelease) October 22, 2011 - Grupo Fralex has established an investment fund to invest in the concept and implement its very aggressive growth plan of one hundred 100 Montaditos restaurants in California by 2017.
100 Montaditos, which is tremendously successful in Spain, Portugal and France and owned by Madrid based Grupo Restalia made its US debut in Miami with currently two locations.
Grupo Fralex and Grupo Restalia are negotiating a Joint Venture for the first locations in California, which will likely be a 50/50 partnership.
About 100 Montaditos:
100 Montaditos was born in Andalusia, in the south of Spain, in 2001. Inspired originally by XIX Century Spanish taverns, 100 Montaditos restaurants are welcoming and comfortable, with a casual atmosphere.
They feature a product that joins typical Mediterranean cuisine with the modern cuisine of today's authentic Spanish lifestyle: the montadito. All restaurants offer a variety of 100 different montaditos, made with top quality ingredients and sold at very competitive prices.
100 Montaditos restaurants are a Grupo Restalia franchise. The group has opened over 200 restaurants in Spain, and is considered a leader in the restaurant sector. 100 Montaditos has crossed the Spanish borders and can now be found in France, Portugal and the USA; with expansion plans into Mexico and other Latin American countries.
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