Local Apparel Company Lands National Retail Distribution
Tampa-Based Brand Sold Through Some of the Nation's Top Retail Outlets and Organizations.
- Tampa-St. Petersburg-Clearwater, FL (1888PressRelease) June 06, 2012 - Black & Denim Apparel Company, a ready-to-wear lifestyle brand started in Tampa Bay, is now being sold through independent retail outlets throughout the East Coast and the Midwest. They boast three showrooms: New York City, Miami, and Dallas.
The rapidly growing apparel brand was created in Tampa by three entrepreneurs in 2008 and officially launched in the Fall of 2010. Roberto Torres, Christopher Findeisen and Luis Montanez each pooled equal amounts to start the company, which was originally designed just for men.
"We took three central themes: Military and Americana, Music Roots and Lifestyle," said Roberto Torres, spokesperson for Black & Denim®. "The collection explores how these styles influence our daily lives and we are very excited of what we have in stores now."
They now produce tees, woven shirts, denim jeans and accessories all made and manufactured in America. "We kept the same fit chart so it is the same quality that our customers are used to. Cotton prices affected us a little, but we also added a few accents to our garments to make them special."
The company also added a line of bags/luggage that they call "Military Equipment". "We are fascinated at what military specs does for any certain instrument. When any military department considers a vendor, they must meet the toughest quality, functionality and not necessarily style. That is why we added these items to our collection of accessories."
Retailing for $25 to $75, you can find a toiletries bag ideal for travel, a functional canvas messenger bag that is good for briefings, iPad or the newest laptop, and a gym duffle bag, which is also approved as a carry-on size product. Lastly, a set of top load and zipper duffels are available, which are good for a cross-country road trip, air flight or the casual weekend getaway.
Through the utilization of various local organizations, social media and attendance at tradeshows and industry events, Black & Denim stays up to speed on the latest fabrics, trends, styles and retailers. You can view their catalog online at www.blackanddenim.com.
About Black & Denim: Made and sourced with 100% American Raw Materials, Black & Denim is a lifestyle brand with a spirit as resilient as the American Dream. Black & Denim designs, manufactures and distributes seasonal and comfortable garments that are inspired by our American Heritage. The premise of being in tune with the fashion trends without becoming a victim of fashion is materialized through contemporary basics and classic touches that make the perfect balance between comfort and elegance.
About Hype Group: Located in St. Petersburg, FL, Hype Group is a full-service marketing, advertising and public relations company that provides innovative marketing and public relations solutions for businesses of all sizes and industries looking to develop a brand enhance awareness or simply attract new customers.
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