Lincoln Creative Group announces expanded SEO capability for improving keyword ranking

Social Networking sites are being used more often to build one way and reciprocal links to member websites. Lincoln Creative Group now adds Social Networking sites to its SEO programs automatically. End Quote

Chicago, IL (1888PressRelease) September 08, 2008 - Citing changes in alternative Internet media networks and search engine ranking schemes to include them, search engine optimization provider Lincoln Creative Group, Ltd has initiated several programs to improve organic keyword rankings.

Frustration with pay-per-click costs and time to actively manage a PPC campaign to improve inquiry volume, especially for small businesses, has led to poor results for website owners, according to Lincoln Creative CEO Bill Wolski. By adding social media connection points such as Facebook, MySpace, LinkedIn, and YouTube with links to client’s websites, and by adding press releases, electronic white papers, blogs and video tags, you can make great inroads in link building, he said.

For B2B marketers, social network sites are forming the new backbone of industry connectivity. These sites have the networking benefits of professional industry associations, according to Wolski. Yet because they are less formally defined are easier to constitute, he said.

“Attending conferences online and bringing associates from other disciplines or business to exchange ideas are only some of the ways social networking sites are changing the landscape of business communications. Lincoln Creative Group SEO services taps into this network with link building schemes that improve ranking.”

Search Engine Optimization (SEO) techniques are constantly evolving and are becoming more recognized for their direct contribution to sales, according to SEO provider Lincoln Creative. SEO advertising link building, using alternate channels such as social media, directly supports traditional advertising where message frequency and targeted messages build awareness.

“By reconfiguring link-building schemes to ensure that social network SEO programs become an integral part of marketing communications planning, we help to ensure that a company’s sales and marketing keywords, its sales hot buttons, are raised to the top two pages of the search where they do the most good,” according to Wolski. “We have structured our SEO programs to automatically include social networking sites.”

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