License India to organize 'Marketing Conclave: Licensing Can Help'

Top Quote May 6th, 2011 at Tivoli Daffodil Hotel, New Delhi. End Quote
  • (1888PressRelease) May 03, 2011 - New Delhi - License India to organize 'Marketing Conclave: Licensing Can Help' On May 6th, 2011 at Tivoli Daffodil Hotel, New Delhi

    The upcoming initiative of License India in a forum format, 'Marketing Conclave: Licensing Can Help!' scheduled to be held on Friday, May 6th, 2011 at Tivoli Daffodil Hotel at New Delhi, will see marketers from across the industries, to understand and comprehend 'Licensing' in multiple genres for product, promotional and brand. This event is being supported by International Licensing Industry Merchandisers' Association (LIMA) with Bradford License India as the knowledge partner.

    The conclave promises to be an interesting content extravaganza, with world's leading subject experts deliberating best practices for better, efficient and smarter licensing deliverables in Indian scenario towards uplifting the benchmark of Indian licensing realm. Tailored for the years to come, this conference is a platform to bring together marketers and brands at both national and international level for deliberations and interactions that would lead to knowledge sharing and will draw attention to best practices, regulatory issues and future best trends as well as promote innovation in the field of Brand Licensing.

    The key highlights of the show would be emerging business and future trends in Brand Licensing, networking to strengthen relationships, interactive opportunity providing platform for exchange of ideas and the agenda would be:

    - Brand Licensing: The Gen Y Marketing Mantra
    - Brand Licensing: A Legal Assessment
    - Economies of Brand Licensing - Royalties, Risk & Commercial Terms
    - Behind the Scenes - Defining & Analyzing a Brand
    - Genres of Licensing

    Some of the key note speakers include Martin Brochstein (SVP industry Relations & Information, LIMA, USA), Michelle Minieri (President, Bradford Licensing LLC, USA), Rob Ridder (Partner, Bradford Licensing LLC, USA), Jiby George (COO, Dream Theatre), Rahul Gambhir (Director- Licensing, Tommy Hilfiger), Ashish Kulkarni (CEO, Big Animation - A Reliance Big Entertainment Group Company), Deepa M Thomas ( Senior Manager - Pop Culture, E bay), Pankaj Sikka (Manager - Brand Licensing, Bioworld).

    For further information, please contact:
    Ms. Madhulika (09999747048) / Ms. Ruchika (09311911705) at Franchise India (011-40665555)

    About Organizer - License India

    License India, a division of Franchise India Group, is India's first licensing media services company formed with the objective to increase awareness and support the growth of licensing in the country. Being the knowledge centre, the vertical comprises of India's leading licensing opportunity publication Brand Licensing, the portal www.licenseindia.com and business-to business licensing shows encapsulating the conferences & workshops, expositions, awards & recognitions. Well supported by LIMA, License India excels in the licensing space with its strategic and knowledge based verticals.

    About LIMA - Licensing Industry Merchandisers' Association

    Founded in 1985, LIMA is the worldwide trade organization for the licensing industry. LIMA's main objective is to work together with licensors and licensees for the advancement of professionalism in licensing through research, national and international seminars, trade events and publications. With members in 35 countries, LIMA has offices in New York (headquarters), Hong Kong, London, Munich, Shanghai and Tokyo, and representatives in Croatia (covering Central and Eastern Europe), India, Italy, and Spain (covering Spain and Portugal). LIMA members enjoy access to a wide variety of activities, information and benefits, such as networking events, educational seminars and webinars, research and news reports, and business discounts.

    LIMA is a proud sponsor of the annual Licensing International Expo, Brand Licensing Europe, LIMA Licensing Market (Munich), Day of Licensing (Cologne), Licensing Asia (Tokyo), Shanghai Licensing Pavilion, Dubai Character Fair, Seoul Character Fair and the Hong Kong Licensing Show. In addition, LIMA offers ways to jump start a career in licensing through its Certificate in Licensing Studies (CLS) program, which is the only educational course specifically designed to prepare professionals to succeed in the ever-changing licensing industry, and the FLIP (Future LIMA Industry Professionals) program offering support and networking for industry newcomers.

    About Bradford License India
    India's first complete licensing solution provider formed with the objective to increase awareness and support the growth of licensing in the country. Being a part of both Bradford Licensing LLC and Franchise India Group, it brings the expertise of over 24 years in the licensing industry and over 11 years within India in marketing, events, brand development, opportunity identification, and business matching and consulting. Bradford License India services includes License Program Advisory Services, Licensee Prospecting, Licensee Management, Media Services and Integrated Supporting Services. Some of the properties represented by BLI: PepsiCo, Marilyn Monroe by Sam Shaw, Beverly Hills, Santa Barbara Polo Club, Pampered Girls, Guinness World Records, Shiv Khera, Zoo Zoo, and Harbhajan Singh.

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