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Latin-Pak Direct to Door Weekly Co-op Delivery Increase

Top Quote The newly expanded Latin-Pak Direct to Door Weekly Co-op continues to offer clients a vehicle to reach Hispanic Household Doors with continuity and frequency. End Quote
  • (1888PressRelease) March 27, 2010 - Saint Louis, MO - The Latin-Pak Hispanic Direct to Door Weekly Co-op has increased its market reach from 2.9 million to 3.1 million US Hispanic Households in its existing metropolitan delivery areas. A traditional means of targeted saturation, the newly expanded Latin-Pak Direct to Door Weekly Co-Op continues to provide the same high standards of delivery including auditing, real time delivery reports and ongoing statistics.

    Traditionally, the Latin-Pak Hispanic Direct to Door Weekly Co-op has offered a great vehicle for product sampling, couponing and branding. It offers clients a vehicle to reach Hispanic Household doors with continuity and frequency. As consumers are bombarded by constant messages at every turn, the effectiveness of Direct to Door Marketing has become evident by reports of increased ROI as tracked by Latin-Pak clients as well as other marketers.

    According to Vince Andaloro, President and CEO of Latin-Pak, "The Latin-Pak Direct to Door Weekly Co-op is an extremely effective saturation marketing tool. That said, it is also a unique tool in that it delivers into the same zip codes and demographics each week and does offer some targeting capabilities including specific city, region or county selects within the metropolitan delivery areas. Additionally as a Co-op, our Direct to Door product is an extremely cost efficient means to effectively introduce samples, coupons and brand messages to potential consumers in a vehicle that can offer measurable results, continuity and frequency. Weekly zip codes delivered to are available upon request."

    The current Latin-Pak Door Hanger Metropolitan Delivery areas and households are as follows:
    Metro Area Circulation
    Los Angeles 1,250,000
    Miami 300,000
    New York 700,000
    Chicago 250,000
    Houston 200,000
    Dallas 250,000
    Phoenix 150,000
    TOTAL 3,100,000 Hispanic Households

    For additional information on the Co-op Direct to Door program or any of our other programs, please contact Vince at 636-536-5344. Incidentally, Latin-Pak always offers their Solo Direct to Door Program for campaigns with other objectives such as sampling, targeting around specific location or any city in the United States that a client requires any time.

    About Latin-Pak
    Latin-Pak, a Hispanic Direct Marketing firm with offices in Los Angeles, California and headquarters in St. Louis, Missouri, is a proven leader with a history of success working with many top advertising agencies and Fortune 500 companies across the United States. Established in 1996, Latin-Pak has been marketing to Hispanic homes nationwide, utilizing a combination of various direct delivery methodologies to effectively reach Latino consumers "in-home" through Direct Mail, Hispanic Databases, Door-to-Door, Insert Programs, Spanish Free Standing Insert Programs, and Hispanic Digital: Email; Contextual; Mobile.

    For additional information call 800-625-4283, contact Vincent Andaloro, President or email at vince ( @ ) latinpak dot com or
    visit www.latinpak.com.

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