Lakme Salon gives brides-to-be a chance to win bridal outfit worth Rs. 1 Lakh
Kick starting the bridal season for the year, Lakmé Salon unveiled its bridal look book - Beautiful Brides, with a complete collection of nine stunning bridal looks. Taking the bridal campaign onto the social media platform, an exciting bridal contest was conceptualised wherein brides-to-be had to upload a stylish picture of them selves and get maximum votes to win a bridal outfit worth Rs.1 Lakh
- (1888PressRelease) February 16, 2012 - The Beautiful Brides look book is essential for every Indian bride to make her big day absolutely perfect. Nine Bridal themes included looks for the Punjabi bride, Sikh bride, Tamil bride, Muslim bride, Kannada bride, Gujarati bride, Catholic bride, Bengali Bride and Marwari Bride. Lakmé Salon unveiled these signature looks with demonstrations by Lakmé Salon experts at salons across the country.
Lakmé Studio and Salon's team of experts offer customized pre-bridal and bridal treatments specially designed as per each bride's individual need. There are various services tailored as per the traditional Indian wedding functions such as the Engagement, Sagan, Wedding and Reception. In consultation with the bride-to-be, the experts guide her to treatments that would replenish and rejuvenate her skin and hair, along with providing an added glow for her momentous occasion. Depending on a bride's budget and the time available, she has the liberty to upgrade a service or customize her package by adding services to her chosen package.
Lakmé Studio and Salon also offers 'Friends of the Bride' package with services for the bride's family and friends. Since many brides are nervous about their big day and want to avoid surprises, Lakmé Studio and Salon also provide a trial service for the bride-to-be. Brides can experience an entire gamut of beauty services to ensure they are fully prepared for their big day, from basic services to advanced treatments for hair and skin, such as Hair Caresse or Eminence Organic facials.
The social media leg of this bridal campaign with Beautiful Brides contest has already received over 100 photo entries and over 1000 users participating in the voting process. What makes this contest even more luxurious is the number of exciting prizes to be won! The grand prize winner will receive a bridal outfit worth Rs. 1 Lakh, a wedding photography package, a complete bridal makeover from Lakmé Salon's premium hair and makeup experts and a Lakmé Salon gift hamper; four other winners stand a chance to win Bridal consultancy by Lakmé Hair, Skin and Make up experts and Lakmé Gift hampers.
Speaking about the bridal campaign, COO of Lakmé Lever, Kartik Sheth said, "We at Lakmé Salons are proud to be pioneers of the Indian beauty industry. Being India's first chain of beauty salons, we have grown to understand the needs of the contemporary Indian woman who is looking to fulfil her individual beauty needs. Exploring bridal expressions of the contemporary Indian woman is the soul behind the bridal expertise at Lakmé Salon. We understand that no two brides are alike and each of them takes pride in exemplifying her roots with the way she dresses on her big day."
About Lakmé Lever
Lakmé Lever Pvt. Ltd (Lakmé Lever) is dedicated to the contemporary Indian woman's exploration of the fine art of beauty. It operates India's first and leading chain of Lakmé Studios and Salons that offer expert services in Hairstyling, Skin and Beauty care. The studios and salons offer a differentiated experience, delighting women by the expertise of their professionally trained hair designers, hair artists, skin experts and consultants.
Lakmé Lever also partners with TIGI, the leader in professional hair products and training academies around the world. Combining international cosmetics, hair and skin care technology with an in-depth understanding of the Indian woman's needs, Lakmé Studios and Salons offer their customers a holistic 'Beauty Sutra' experience.
Lakmé Lever has a presence of 175 Lakmé Salons and Studios across 40 plus cities.
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