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KUSI TV News Investigates San Diego Gold Buyers

Top Quote A revealing special report titled "Selling your gold? Don't get scammed!" has been conducted by San Diego's KUSI News team. End Quote
  • San Diego, CA (1888PressRelease) January 11, 2010 - KUSI News, San Diego County's most-watched television news station, has delivered a special report titled "Selling your gold? Don't get scammed!" Conducted by Emmy award winning reporter Sasha Foo, the report on San Diego gold buyers provides useful information for San Diegans thinking about selling their gold jewelry, gold chains, gold coins, and other gold items.

    Sasha Foo explains that while legitimate gold buyers operate in San Diego, others are not as "straight up." According to the special report, one less-than-straight San Diego gold buyer is the nationally advertised Cash4Gold, who ran a TV ad during the Super Bowl this past year. Foo reports that Cash4Gold has received a basement level grade of D- minus from the Better Business Bureau.

    To learn more about the complaints lodged against Cash4Gold, Foo interviews Sheryl Bilbry, a BBB staff member in San Diego, who identifies some of the problems which Cash4Gold customers have reported:

    "They told me that my gold never got there; they told me that within 10 days I could get my gold back, I can't get them to send it back; they didn't send me as much money as they told me they we're going to send me. So a lot of misleading activity going on with that particular company."

    To learn how a trusted gold buyer operates in San Diego, Foo interviews SDJB founder and co-owner Carl Blackburn, a jewelry industry veteran of twenty-five years. Blackburn, who also is a San Diego diamond buyer, tells gold sellers that the selling process should simple and straightforward:

    "When you are calling on the phone trying to get a per gram price for the day that you are coming in, if the person on the other line doesn't want to give information, that should be a red flag… Don't be bullied. Transactions should be comfortable."

    To learn more about the gold buyer San Diego Jewelry Buyers and view the KUSI News special report, go to SanDiegoJewelryBuyers.com.

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