Krystal(R) Debuts Collectible Travel Cup For Big Coffee Savings

Krystal lovers and coffee lovers rejoice! 40 cent refills with travel mug. End Quote

Atlanta, GA (1888PressRelease) November 27, 2014 - The Krystal Company®, famous in the South for its iconic square burgers, will be quenching guests' thirst for savings this holiday season. Starting Cyber Monday, December 1, each Krystal restaurant will have an exclusive stock of 100 collectible travel cups available for purchase. The branded travel mug can then be brought to any participating Krystal location for unlimited 40 cent coffee refills through July 1, 2015.

"We wanted to create an offer that appealed to guests who love our coffee as well as those that love Krystal memorabilia," said Jason Abelkop, Chief Marketing Officer for the Krystal Company. "The unlimited refills coupled with the collectible nature of the cup make this a deal we're excited to present to our guests."

Kicking off the season of savings, however, are Krystal's Black Friday deals. Krystal is inviting guests to "Shop Hard, Not Hungry" on Black Friday with two specials. First, guests can fuel up during breakfast with an Original Scrambler and a small coffee for just $1.99. From 10:30 a.m. until close on Friday, November 28, Krystal is offering "Penny Pie Friday," which includes an apple turnover for just one cent with any purchase.

The offers are good at participating locations only, while supplies last.

About The Krystal Company®
Founded in Chattanooga, Tennessee, in 1932, The Krystal Company® is the oldest quick service restaurant chain in the South. More than 80 years later, its hamburgers are still served fresh, hot off the grill on the iconic square bun at more than 350 restaurants in 11 states. Krystal's Atlanta-based Restaurant Support Center, serves a team of 6,000 employees. For more information, visit www.Krystal.com or www.facebook.com/Krystal or follow the brand on Twitter and Instagram ( @ ) Krystal dot

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