Jordan hosts international business strategy conference

Top Quote The Strategic Center for Organizational Performance Improvement (SCOPI) announces launching the international strategy application conference in Amman next Wednesday, under the patronage for HE minister of Public Sector Development of Jordan Mr. Mazen Al Saket. End Quote
  • (1888PressRelease) May 17, 2011 - The Strategic Center for Organizational Performance Improvement (SCOPI) announces launching the international strategy application conference in Amman next Wednesday, under the patronage for HE minister of Public Sector Development of Jordan Mr. Mazen Al Saket.

    The conference, titled "Translating your Strategy into Measurable Actions", aims at introducing companies and organizations to applicable and measurable strategy building methods using proper Key Performance Indicators (KPI).

    In his comment, Nidal Bitar, CEO of SCOPI said, "The conference draws its importance from its axis conformity to the current market requirements and establishment's growing needs to activate their strategies, employing its full potentials to help them develop their production capabilities and boost their competitiveness."

    Bitar added, "According to research published in the Harvard Business Review, companies realize only 40-to-60 % of their strategies' potential value. The rest is lost on the way. Many organizations are spending many funds on building their strategic planning and performance management capabilities."

    Bitar pointed out that the conference will witness a host of international consultants that enrich its agenda, including Jeoen De Flander, a seasoned international strategy execution expert and Dr. Rachad Baroudi, a leading international consultant in the USA, Canada, and Gulf, with more than 20 years experience in organizational development, strategic planning, and performance management.

    For his part, Bashar Sarayreh, PhD - SCOPI Chief Consulting Officer said, "Through this conference, we aim at shedding light on the importance of developing organizational performance, in addition to freeing strategies and innovative thoughts from presentations and turning them to measurable and applicable actions, according to international standards."

    He added, "In this conference, participants will be introduced to international standards on turning strategies into actions, in addition to field activities that could help organizations and companies develop their businesses to achieve its goals.

    With more than 200 participants from various sectors, the conference includes various activities. Jeoen De Flander the seasoned international strategy execution expert will introduce the participants to methods on translating strategy into measurable actions. While Dr. Rachad Baroudi, the leading international consultant in organizational development, strategic planning, and performance management will discuss and propose the tools and processes necessary for determining the KPIs that are relevant to the organization.

    The conference is sponsored by Union Bank, Arab Orient Insurance Company, Arabia for Corporate Social Responsibility and Communications, and Jordan News Agency, Petra the official media sponsor, amongst others.

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