
While the intent of the project is in fun. The whole idea is to take the celebrity collectable concept to the extreme. What we have put together is an art project that takes the concept of celebrity collectability to an absurd length. We operate off of what we call the Mylie Cyrus corollary which postulates that celebrity is not a function of talent or merit, but of marketing. We are challenging people to reassess how they are manipulated by advertising.